Bad news first: The only bad thing to report from Apple’s Q1 earnings 2010 was a decrease in iPod sales by 8%, but still a total of 21 million iPod’s sold in Apple’s Q1 fiscal year (which is actually Q4 of 2009).
The good news: Apple sold 8.7 million iPhones during that quarter, an increase of… wait for it… 100%, compared to the year before!!
Mac’s are going pretty well too and Apple saw an increase of over 30%, selling 3,360,000 Macintosh computers.
The total revenue was $15.68 billion with a profit of $3.38 billion, almost a 50% increase in profit.
“If you annualize our quarterly revenue, it’s surprising that Apple is now a $50+ billion company,” said Steve Jobs, Apple’s CEO. “The new products we are planning to release this year are very strong, starting this week [January 27th] with a major new product that we’re really excited about.”
Full press release: Apple Reports First Quarter Results.
I’d say the drop in iPods was due to the introduction of the iPhone. They have a massive following.
.-= Tom´s last blog ..Your Small List Can Equal Big Profits =-.