Marketing

7 Effective Tips to Optimize Your Landing Pages for Better Conversions

February 5, 2019
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Would you like to gain more leads and customers for your business? I know this is what keep most website owners busy during the day and awake at night. But how can you get more customers through your website? A vital part of your website is your landing page. What do I mean by a […]

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Top 4 Pillars of an Effective PPC Strategy in 2019

January 23, 2019
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What is effective PPC? A PPC strategy is the method of generating more clicks on your website. An effective PPC strategy involves getting more traffic to your website by employing the right strategies for your advertising campaign. It is a paid activity. A few types of PPC ads include social media advertising, display advertising, and […]

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Inbound Marketing For Small Businesses – 5 Major Benefits of Hiring an Agency

June 26, 2018
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Inbound marketing is all about content, engagement, attention, interest, trust, and satisfaction. The goal of all these elements is to connect with your potential customers and build a bi-directional communication channel for more sale. In short, the term has to do with techniques for reaching to your customers in an organic way and not in […]

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Why using Live Videos should be your new content strategy?

September 18, 2017
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While video content is surging ahead in 2017, marketers are going a step further with live video marketing. Live streaming has been here since past few years, but it gained notoriety with the introduction of Facebook Live in 2016. Live video is set to outpace the growth of other types of online videos, with a […]

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3 Worst Mistakes in Your Social Media Campaign

October 21, 2016
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Social media campaigns are a proven way to increase conversions and traffic to any online business. They can help you to boost your brand awareness and built a relationship between your target audience and your products and services. However, there are several mistakes, which can be a cause for failure of your campaign. Let’s check […]

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Latest Trends Of Internet Marketing In 2016

June 2, 2016
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Internet marketing is evolving quickly. Each year is bringing new software, hardware and new preferences. In order for internet marketing to be successful, companies need to be updated on latest trends. The market is for those who can identify the less investing resources as compared to the huge investment resources. They definitely have an added […]

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6 x 2016: The best tools for your next web marketing strategy

January 11, 2016
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When is the best time to think about strategies for next year’s digital marketing? Not to rush you, but it is now. Although many brands are still launching their final activities for 2015, the last few months of the year are exactly a good time to plan strategies for 2016 and forestall competition. Besides, web […]

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Tips for Creating Effective Landing Pages

August 5, 2013
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A landing page can be a very powerful tool for attracting leads, and subsequently increase conversions for your website. The following are some tips which will help you build effective landing pages. 1. Header Immediately visitors land on your page, they should be able to figure out what it is all about. A clear, bold […]

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A/B Testing: The True Myth Breaker to Internet Marketing Mysteries

July 5, 2013
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Do you want to make a substantial impact on your online marketing initiatives? Advancement in technology has made it such that we no longer have to reply on opinion in making strategic design decisions. This is why many people are jumping on the a/b testing bandwagon and reaping the benefits thereof. In the domain of […]

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LinkedIn Ads: Targeting Methods For an Increased Business Audience

June 20, 2013
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The process of reaching specific companies, industries, or even specific buyers can be tricky. PPC search ads have their limitations, and you can target all the specific keywords you want, but you can’t guarantee who is on the other end of the computer. LinkedIn ads offer far more flexibility and customization in terms of reaching […]

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The three keys to Internet marketing success

June 14, 2013
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With millions and millions of people all over the world diving headfirst into the landscape of business online, you’re going to be up against some pretty stiff competition. We’ve never seen a global business environment quite like this before in human history – but you do have an edge and advantage on your side. The […]

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BuzzBundle Review – The Tool To Manage Social Media Marketing

December 18, 2012
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These days social media is not only the place where people can communicate and express themselves, it’s also a whole new way for a business to reach its target audience. Numerous social networks, forums, blogs, Q&A sites are the best, least expensive and most direct ways of communicating with potential customers. Hence, wisely organized SMM […]

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5 Ways to Improve Your Social Networking 

May 2, 2012
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These below mentioned tricks and tips are useful in making use of strategy thinking competence along with time-savvy tools over the Internet to expand your effectiveness. Following are 5 ways via which you can easily improve your social networking. 1. Have an Additional Ear Reserved For Your Visitors Words The most imperative figure for your […]

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Tips for Using Coupons in Online Marketing

March 29, 2012
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Coupons are becoming increasingly popular with people who are looking to get discounts for their purchases. All it takes to get a discount is typing or pasting a code on a site, or clipping a coupon from a magazine or paper. Offering discounts of as little as $5 off can easily influence a person’s decision […]

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What to Look for in a Marketing Agency

February 6, 2012
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As an SME, or even a large business, it can often be difficult to stretch your resources far enough to cover the costs of an inhouse marketing team. And if you already have one, more often than not, they will be completely overrun with projects and tasks, so new campaigns and urgent marketing work can’t […]

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7 Reasons why your Website Sucks and Why People Avoid It

January 31, 2012
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Perhaps you have decided to create a website many times but have always seen your efforts end up in a failure. Experiencing trouble with your website? It is important for the ranking of your website with the SEOs that the visitors stay on your website and see what you have displayed for them. It is […]

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4 Reasons a Business Should Invest in Social Media

January 19, 2012
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Social media is proliferating across all walks of life and is increasingly infiltrating everything we do. Business owners should realise this as they stand to gain many benefits from engaging in social media marketing and utilising methods such as facebook marketing to increase online profitability as well as drive traffic to their retail store fronts. […]

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Social Media Tips for Small Businesses

January 12, 2012
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If you haven’t heard of social media, odds are you don’t own a business. Still, some small business owners are hesitant to adapt to the new medium. Some feel that it isn’t relevant to their business, others are afraid of screwing things up, and still others don’t think that they can compete with the big […]

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Basic Internet Marketing Tools for Online Businesses

November 7, 2011
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With businesses popping up anytime and anywhere, making a living in any business venture today surely is a very tough challenge. Whether your business is big or small, in the age of the Internet, you need to establish your business’ exposure online. Fortunately, there are many Internet marketing tools and techniques that can be used […]

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How to Use Facebook Tools to Market Your Business

October 21, 2011
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Facebook offers a wide range of tools which can be used for business promotion. In addition, there are several apps that are available. Facebook is great for generating buzz and keeping in touch with your customers. The following are some of the tools available on Facebook. Profile Page This is where business profiles are created. […]

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5 Steps To Promote Your Blog Using Social Media Marketing

September 29, 2011
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Social media marketing has evolved in this new age, and promoting your business with this powerful system has become necessary, if not mandatory. A lot of people shy away from social media marketing, because they don’t know how to to it. It all boils down to your knowledge of the web, and how people react […]

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Tools to Building a Better Website for Your Business

August 31, 2011
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Gone are the days of business websites hosted by Geocities and other easy to use web based site creation services. If you want to make a real impact with your customers, you need to have a well built and effective website. Most people are going to discover your company by searching for it online before […]

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Yahoo Kindness shows how much exposure $100 can get you

March 21, 2011
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It’s amazing how much marketing $100 can buy you, when you pick the right people to do the job for you. Take for example this $100 spent by Yahoo!. They gave $100 to Justine Ezarik (iJustine) for her to conduct a simple act of kindness. The video got around 150,000 views on YouTube in about […]

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Using Visual Similarity In Image Searching on Your Mac

February 2, 2011
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Some amazing developments in Mac software continue to come from both research centers and private developers. We are well aware of applications like Spring Cleaning from Smith Micro Software. This software will perform a large variety of functions, such as finding archives, disk images, empty folders, font files, superfluous help files, music, podcast and even […]

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