Branding

How to succeed in interpreting foreign brand?

January 4, 2018
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A lot of companies seem to believe that when their brand becomes global things will become easier. They’ll no longer need to worry about all those finicky things like local cultures, language, and customs. The truth, however, is that this isn’t the case. Because even though ‘going global’ might sound like you’re going bigger, in […]

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4 Branding Techniques for New Businesses

December 12, 2017
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When you are just establishing yourself as a business, branding should be at the forefront of your mind. It’s not always easy to know the best ways to reach new clients and how to create a brand that you feel comfortable with for the long-term, but there are a few ways to make you feel […]

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A Step-By-Step Guide to Boosting Your Brand Awareness

May 1, 2017
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Never underestimate the importance of a strong online presence, as it could easily be the difference between a healthy profit margin and being in the red. With more businesses competing than ever in ever-changing industries, it is essential to improve your online brand awareness, or you could be left in your rivals’ shadow. Optimize Your […]

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How to create a profitable online micro-business on a shoestring budget

March 30, 2017
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Getting set up with your very own online micro-business is a great side hustle, whatever your day job. It will provide extra income and give you a taste of entrepreneurship in the online world of commerce. Micro-businesses may not yield a huge amount of capital, but it is a great way for entrepreneurs to gain […]

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Free Brand Monitoring Tools to Help You Gain Online Success

April 25, 2013
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More and more people take advantage of brand monitoring to better implement their online strategies and techniques that will help them to attain better business success. Users realize that such tools – whether free or paid – are so powerful and effective that they have become a must-use tool that can help their online business […]

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Brand Naming – Most important factor for your organisation

May 24, 2012
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Yeah! It is definitely not easy. You always need to come up with something that is not common and something that is not taken by somebody else. You might have thought of every naming agency or company in town and thought of which one would be apt for you. There is surely something about a […]

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