Marketing

10 Reasons Why Small Businesses should go for Digital Marketing

June 20, 2017
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How many of you think that digital marketing is the essence of small scale business at the moment? I am sure most of you don’t have any satisfactory answer to this question. Studies show that more than 40% small businesses are away from Online marketing and even 60% of business owners have not made any […]

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Seven Simple Tricks that Can Improve Your Online Marketing Strategy

May 15, 2017
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Online marketing has taken over and greatly influenced how businesses presents themselves to potential clients. It has the potential to generate huge results. For example, 22% of all online marketing firms are satisfied with their conversion rate while page one ranking on google has a 34.36% click through rate. This means that any firm worth […]

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Five Most Common Types of Email Marketing Data Always Worth Tracking

May 1, 2017
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Email marketing has rightfully taken the top place as the most effective way of digital marketing. Did you know that each dollar you spend on email marketing actually generates $38 in return? This is just one among various amazing data on how effective email marketing campaigns can be. By becoming more familiar with the data, […]

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Have You Been Sending One of These Emails To Your Customers?

April 11, 2017
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The Internet is a jungle, especially for businesses. If you’re running a company that is blessed with a fair amount of online customers, or even just regular ones who like to connect with you on the Web there are some strict guidelines you do not want to cross. Among them are specific emails to avoid […]

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8 Mistakes Business Owners Make When Marketing on Social Media (And How You Can Avoid Them)

April 7, 2017
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With all the social media platforms out there, there’s undoubtedly a sea of potential for us when it comes to picking up new leads and marketing our business. But there’s something about social media that few business owners have picked up on. Something big. And I’m hoping you haven’t missed the memo too… Social media […]

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How to create a profitable online micro-business on a shoestring budget

March 30, 2017
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Getting set up with your very own online micro-business is a great side hustle, whatever your day job. It will provide extra income and give you a taste of entrepreneurship in the online world of commerce. Micro-businesses may not yield a huge amount of capital, but it is a great way for entrepreneurs to gain […]

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Make Your Digital Marketing Effective With Agile Management

March 23, 2017
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Search Engine Optimization is a method or strategy that is used to increase the number of visitors or users to a particular website. The ranking obtained in the search result page of a search engine does this. The Search Engine Optimization Training educates how to use the techniques of SEO to increase the number of […]

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5 Reasons Why Your Business Should Take Advantage of an Email Verifying Service

March 16, 2017
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Whether you own a small family business or operate a big company, having access to a good email verifying service can provide you with a host of advantages over your competitors. Some of the many good verifiers on the market aren’t that expensive, and the benefits they provide means that they are well-worth their weight […]

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How to Market to the Mobile Consumer

February 8, 2017
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The internet experience is no longer a stationary activity. Look anywhere and you’ll see a number of people performing daily tasks and functions from their mobile devices on the go. We’re taking photos, sending texts, shopping online, checking email, accessing social networks, getting directions – and even making phone calls occasionally. As mobile devices have […]

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Can a Marketing Degree Aid Your Blog?

January 19, 2017
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Having a successful blog is the dream of many writers, but it is also an important component of a marketing plan that will help boost the profits of a business. Whether you are a business pro or a creative individual, could a marketing degree, such as an online MSM degree from a reputable school like […]

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The Reasons Why Firms Should Use Digital Online Marketing Over Traditional Advertising

December 2, 2016
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It is very important for companies to learn the benefits of digital marketing as they are living in a modern age where smartphones are everywhere. Customers are more likely than ever to use their mobiles to research a product before buying whether that is a hotel room, piece of clothing or a car. What used […]

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How hotel companies can promote their accommodation with great email marketing

November 8, 2016
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Creating a successful business has moved on from word of mouth and now relies on a top online presence. This could be through targeted advertising or social media, as well as the superb tool of email marketing. This is a very cost-effective way of advertising a residence to travellers that can increase direct bookings and […]

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How to Promote Your Business on The Internet With Minor Costs

November 3, 2016
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Consumers are so “over it.” They do not tolerate commercial interruptions on TV; if they listen to the radio, they go for those stations with a minimum of advertising; they throw those mailbox flyers in the recycle bins. The point is this: consumers are smart, they know a hard sell, they don’t want to be […]

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3 Worst Mistakes in Your Social Media Campaign

October 21, 2016
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Social media campaigns are a proven way to increase conversions and traffic to any online business. They can help you to boost your brand awareness and built a relationship between your target audience and your products and services. However, there are several mistakes, which can be a cause for failure of your campaign. Let’s check […]

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Data Driven Marketing, The Future Of Smart Marketing, Has Finally Dawned On Us

August 19, 2016
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The future of marketing has finally dawned on us and this channel is distinct from the other channels out there. Thanks to its versatile nature and the fact that digital devices usage and the internet usage is growing by leaps and bounds throughout the globe. From mobile phones to phablets and tablets, there is an […]

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How digital marketing can save your brand online

August 18, 2016
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There’s simply no denying it – the world is changing quickly from analogue to digital. And if you don’t believe me, just look around you. You’ll find at least one person with their nose buried in their smart-phone, tablet or laptop. The fact is that people are increasingly becoming internet savvy. They consume an increasingly […]

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Three Types of Online Marketing That Will Help Your Small Business Grow

August 8, 2016
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From reading the news to scrolling through social media and even watching television, Americans are doing more online than ever before. Meet your customers where they are spending their time by advertising your small business on the internet! Whether you are a brick and mortar storefront, an online merchant, or a service provider, potential customers […]

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3 Ways to Make a Smarter Marketing Campaign

June 22, 2016
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Setting up a marketing campaign for your business is essential if you want to survive in the market. It can be daunting about coming up with a good marketing strategy especially if you are a small business owner that just enter into the field. The following are 3 tips on how you can implement a […]

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Latest Trends Of Internet Marketing In 2016

June 2, 2016
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Internet marketing is evolving quickly. Each year is bringing new software, hardware and new preferences. In order for internet marketing to be successful, companies need to be updated on latest trends. The market is for those who can identify the less investing resources as compared to the huge investment resources. They definitely have an added […]

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How Small Business Can Use Email to Boost Their Marketing

May 5, 2016
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Just because small businesses tend to have severe budgetary constraints that prevent them from engaging in costly advertising campaigns in print or outdoors, it does not mean that they cannot publicize their businesses in any way. Email marketing can be extremely effective as an advertising tool for small businesses as the process is relatively inexpensive […]

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Why You Need to Be Using Content Marketing

May 2, 2016
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Let’s be honest. With so many changes in Google and Bing’s requirements, it can sometimes make you want to throw your hands up in despair and just get along using your own traditional marketing tactics. That’s understandable. With Google’s upgrades, crawls and algorithm more unpredictable than a British summer, you may be burnt out on […]

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Three Offline Marketing Strategies to Enhance Your Digital Efforts

April 21, 2016
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Today, we are living in the digital revolution. In today’s world, almost everything is done online – from shopping and communicating to dating and dieting. And, advertising is no different – digital marketing is always top priority, and marketers seem to have completely forgotten about the old-school, tired and tested offline marketing methods that may […]

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6 x 2016: The best tools for your next web marketing strategy

January 11, 2016
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When is the best time to think about strategies for next year’s digital marketing? Not to rush you, but it is now. Although many brands are still launching their final activities for 2015, the last few months of the year are exactly a good time to plan strategies for 2016 and forestall competition. Besides, web […]

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Why Mobile Marketing Works?

June 23, 2014
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Mobile marketing refers to a series of inter-twined marketing activities and processes that are carried out on mobile devices, such as mobile phones, smartphones and tablets. There is a great promise for advertisers in the mobile market, which continues to grow year after year on the basis of distinguishing features, such as accessibility, cost-effectiveness and […]

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