Self-Service Portals to Transform Your Fuel Business

by Emily on January 8, 2021

in Guest Posts

Customer experience is the top-notch priority of every business and the same can be said about fuel delivery business. Customers give more importance to a great experience while purchasing anything. That is why you have to plan a better customer experience strategy to stay ahead of your competitors.

If your customer likes your service or product, they will continue to use it for a long time. Also, they would recommend you to their friends and family. So why not allow your customers to help themselves while making a purchase. Help your customers by making a seamless self-service portal. But before that first, you need to know what are the self-service portals and how it can help you.

What are the self-service portals?

A self-service portal is a website or app equipped with the self-help capacity that enables users to place orders, search information, and get the answers to their queries. A self-service portal can be used for simplifying processes or providing additional support to the technical team. 

Fuel delivery businesses can integrate self-service portals into their on-demand fuel delivery solutions to personalise their relations with customers. By using self-service portals, customers can operate the system on their own without any technical support. Because of this, your IT teams’ burden will decrease as they can only focus on the necessary things. Also, service portals will improve the communication between your departments by providing them with important policies. 

Benefits of a self-service portal

A feature-rich self-service portal should facilitate the customers to address their queries effortlessly. A robust self-service portal can provide numerous benefits to both the admin and the customers. Some of the benefits of using a self-service portal are as follows:

  • Reduces customer service costs

Self-service portals allow the customers to help themselves by letting do all the things on their own. This can reduce the amount of time needed for the fuel businesses to serve its customers.

With a self-service portal, the fuel delivery businesses do not have to invest in hiring the customer service staff. Thus, you do not have to bear unnecessary operating costs.  

  • Strengthens brand image

Self-service portals can help you to strengthen your brand image by creating constructive interactions with your clients. User guide, Q & A session, live chats, etc. This will not only reduce the workload of your agents but it will also increase good customer recommendations.

Take the help of social media channels to increase your self-service portal’s visibility. It will help you to create a better brand image for your on-demand delivery solution.        

  • Attracts more customers

Self-service portals are not only just limited to solving customer queries but also these portals will increase the credibility of your fuel delivery business among your existing customers and the prospective ones. This will improve the brand credibility of your on-demand fuel delivery business.

Writers, bloggers and customers share the solution of the product-related issues via self-service portal’s forum functionality. Due to this, your on-demand fuel delivery can get a better customer reach.

  • Increased employee productivity

Self-service portals will increase the productivity of employees by decreasing their responsibilities. Now your customers do not need to rush to the technical support team for everything. They can easily perform multiple tasks at a single time without any hassle.

Thus, your tech support team just needs to focus on important tasks. As a result, the productivity of your team will increase. 

  • Community of users

You can establish a community of your users who are willing to help each other. By doing this, you can get support from a larger audience. This assistance can also decrease the pressure of your customer support executives.

The community forum can help you to improve your customer service. Also, it can boost the search ranking of your self-service portal as the customer forums are open and easy to crawl for the search engines. 

  • Improved customer experience

Fuel delivery startups can implement self-service portals for giving full access to their customers to solve their queries and allow them to solve it confidently.

Self-service portals can enable your customers to solve their problems independently. Due to this, customers can enjoy having a delightful experience in solving problems. 

  • Higher personalisation

Personalization can proved to be an important tool when it comes to self-service portals. Self-service portals can give a personalised touch to the interaction by addressing them by their names.

Self-service portals allow you to keep a record of customer’s transactions. Also, you can display them suggestions based on their previous purchases. This can successfully transfer them towards the on-demand fuel delivery solutions. 

Final Words

The modern consumer wants digital alternatives to the traditional process, and you have to provide it if you want good profits. Using a self-service portal, you can grant access to a wealth of digital resources to your clients. So, a robust self-service portal is necessary for propelling your business into the modern age. 

Self-service portals helped the fuel delivery businesses to provide value to their customers. Constant investment in customer-facing technologies such as self-service portals will help the fuel delivery companies to adopt the current market trends of fuel delivery.    

Thank you for reading this blog. Keep following this space for more insights.

Guest article written by: Kunal Gohil, Product Manager of Gasswift, one of the leading on-demand cooking gas delivery solutions. He is a highly motivated entrepreneur who drives his organization with his exemplary leadership skills. His aim is always to strive for perfection and to come up with innovative gas and fuel delivery solutions.

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