“The Evocative Image” – A Photographer’s Guide to Capturing Mood

A new ebook has just been released by Craft & Vision, titled The Evocative Image, written by Andrew S. Gibson.

The Evocative Image is an inspiring introduction to the processes and techniques specific to making photographs that express what we feel. With great examples, creative exercises, and insightful comments Gibson offers up his unique perspective on how he injects mood and atmosphere into his photographs. Learn more.

Where our hope for a photograph is to communicate more than just information, but to create impact and an emotional response, an understanding of some of the tools to create mood is essential. This ebook discusses interpretation, golden hour, blue hour, low light, wide apertures, long lenses, and other technical considerations that have an aesthetic effect on the mood of the photograph.

By taking our creative input into consideration we’ll be better prepared to capture the extraordinary in the ordinary; we’ll be “making” photographs instead of simply “taking” photos. The Evocative Image is Andrew Gibson’s 4th Craft & Vision title.

You can get a 20% discount, paying only $4 for this PDF ebook, when using promotion code EVOCATIVE4 during checkout. Or use promo code EVOCATIVE20 to get 20% off when you buy 5 or more ebooks from Craft & Vision. These codes expire at 11:59pm PST February 28, 2011.

I already bought The Evocative Image, like I have with most of the other ebooks by Craft & Vision. They are really easy to read and have great photos inside. I consider them to be great value at just $5 a piece (well, $4 if you use the promo codes above).


4 thoughts on ““The Evocative Image” – A Photographer’s Guide to Capturing Mood”

  1. Darn, I think I’m gonna have to buy this $5 wonder. I see that Craft & Vision has quite a collection of $5 photo ebooks. Cool.

    • Yup, they have lots of great ebooks for just $5 each. I have most of them on my iPad as PDF’s in iBooks so they’re always with me when I want to read or re-read one of them 🙂

      Remember to use the promo codes mentioned above to get 20% off on your purchase.


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