6 Technologies Every Small Business Needs to Get Started

You will more than likely have a task list as long as your arm when attempting to launch your small business. Fortunately, there are a variety of technologies that can help simplify the process. Learn more about the six technologies every small business needs to get started.

1. Cloud Computing

Many large and small companies are moving towards the cloud for improved business security, scalability, flexibility and efficiency – and there’s no reason why you cannot do the same. The cloud ensures your data isn’t stored onsite, and it will also allow you to edit, access and share a document on any device with an internet connection. Research the various cloud-based solutions available online to streamline your company operations.

2. Pay Stub Generator

Hiring your first team will be exciting, as you can finally tackle all those tasks on your list. Not only must you ensure the workplace adheres to its employment obligations, but you must also provide every member of staff with a pay stub each month. To reduce your overheads, look for an efficient and affordable paycheck stub generator.

3. Automation Software

Repetitive tasks can decrease employee morale and slow down productivity. Marketing automation software is, therefore, a worthy business investment, as it can perform monotonous tasks, so your team can focus on other areas of the business, which can quickly increase internal efficiency and profitability.

4. Business Intelligence

Before the software as a service (SaaS) revolution, business intelligence was a service only available to enterprise corporations. Thankfully, SaaS has made business intelligence more affordable than ever before, so small companies can now utilize data to grow their business at the click of a button. For example, it allows companies to track, store and analyze data, which can result in smarter business decisions in relation to growth opportunities, productivity improvements and cost-cutting. So, don’t allow your company’s small size prevent you from harnessing the power of big data.

5. Email Marketing Campaigns

Small companies will want to increase their conversions as much as possible when starting out, which is why you should utilize the power of email marketing campaigns. Despite early predictions, email continues to be one of the most used mediums online for both individuals and small businesses. It was also recently ranked as the best channel for providing companies with the highest return on investment.

Small businesses wanting to grow must start creating personalized email marketing campaigns, which take into account the individual needs of each subscriber, and will make them more likely to engage with a message in their inbox. Segmentation is an effective way to increase your conversions, as it can categorize customers into groups based on their personality, age, gender and consumer behavior.

6. Collaboration Tools

Collaboration is key to running a productive, creative company. Facilitate teamwork by incorporating collaboration tools into the business. For example, you can introduce virtual chat that will allow an internal team to not only communicate with one another but to connect with external teams, such as freelancers or affiliated companies. This will allow individuals to chat, call and collaborate in real-time.