Benefits of Artificial Intelligence in Business

Artificial Intelligence (AI) has been around since the early 1900s, but it’s recently been applied to business in ways that many people never imagined. Artificial Intelligence (AI) is one of the popular innovations that businesses can utilize to improve operations, save money, and expand their reach. From customer service chatbots to warehouse robots and self-driving vehicles, AI promises to make tasks faster, easier, and more efficient than ever before. Here are 10 amazing ways Artificial Intelligence benefits your business:

1) Automation

Automation makes repetitive tasks easier, saving time and money. For example, artificial intelligence can be used to schedule meetings and alert employees of potential conflicts. It could also be used to update social media accounts with company news. All in all, automation saves time while increasing efficiency and accuracy. That’s one benefit your business won’t want to miss out on!

2) Search Engine Optimization

Search engine optimization is one of those rare things that you’ll be kicking yourself for not doing earlier. A proper SEO strategy can take a business from being completely unknown to appearing at or near the top of search results when potential customers are looking for companies like yours. 

There are a lot of companies that offer SEO services, but most work in a very cookie-cutter way, which means they could easily provide service to hundreds of other businesses without tailoring their approach in any meaningful way. 

Search engine optimization should be treated as an investment in your business, and investing isn’t something you do if you expect mediocre returns; instead it’s something that needs to go hand-in-hand with thorough research about what will help your specific company succeed.

3) Image Recognition and Extraction

Though artificial intelligence has a long way to go before it truly thinks like a human, you can still use it to benefit your business. Image recognition and extraction software helps us recognize, extract, categorize and tag thousands of images every day. 

This is great for marketers who need visual data—such as product photos or new menu items—to help them better market their products and services. The technology also makes manual tagging of images much easier, meaning less time spent on tedious work. 

Plus, AI-powered tagging allows businesses to become more personalized in their marketing efforts by focusing on what their customers really want to see when they visit their site (versus using broad tags that apply to multiple demographics).

4) Data Analysis

Artificial intelligence is a broad term that is used to describe computers and software designed to mimic human-like thinking. As AI progresses, it will be able to create more complex analyses of data and execute complicated tasks with little human involvement. 

While many people have reservations about AI, some of its benefits are clear, especially in business settings. Here are just 10 amazing ways artificial intelligence benefits your business

5) Customer Service

Artificial intelligence in customer service will revolutionize how companies interact with their customers. AI-powered assistants can help businesses of all sizes respond to customer questions, complaints and comments in real time. 

On top of that, artificial intelligence allows machines to conduct research on behalf of business owners so they never have to do it themselves. The result is that small businesses have access to powerful data analytics tools previously only available to big brands and Fortune 500 companies.

6) Remote Access

More and more companies are incorporating AI into their workflows and processes, offering remote access to their customers. Because AI is so versatile, it can be used for a variety of different tasks, from customer service to accounting. Artificial intelligence benefits your business by allowing employees to focus on other tasks rather than constantly fielding calls or messages about common issues. 

Artificial intelligence even has a role in helping your small business manage finances, saving time and money over manually reviewing bank statements or booking travel arrangements. Thanks to artificial intelligence’s ability to think creatively and outside of set parameters—not just what humans tell it to do—it can also create new ways of solving problems that weren’t previously possible without an employee getting on a plane and visiting client sites.

7) Language Translation

There are countless ways for artificial intelligence to benefit your business. The simplest example is language translation; it’s estimated that each year in global translation markets, AI saves more than $20 billion by reducing costs and labor. 

Of course, there are other types of translation like human-to-human or machine-to-machine, but non-human translation is on a whole different level. By teaching machines to communicate (think Hal 9000 in 2001: A Space Odyssey), we’re able to literally bridge gaps between countries and even cultures. Artificial intelligence also benefits business through its ability to take notes and summarize meetings.

8) Problem Solving

AI is best known for its advanced problem-solving capabilities, and it has already proven itself in industries ranging from law to medicine. With companies like IBM, Google, and Microsoft investing heavily in AI research, we can expect to see a lot more applications in a range of fields over time.

By automating routine decisions, such as those required by compliance or risk management policies, AI will free up a huge number of resources for employees tasked with complex thinking—reducing worker fatigue and increasing productivity. Who knows? Perhaps your company’s idea-generating meeting would be even more productive if Siri were in attendance!

9) Creativity

Artificial intelligence doesn’t just make tasks easier; it enables you to do more, and work faster. Over half of all Americans surveyed predict that AI will greatly increase their opportunities for creative expression within a decade or less. 

As artificial intelligence becomes more advanced and more integrated into our lives, it is set to change everything in business for good. By harnessing its benefits and ensuring you are prepared for its implications, Artificial Intelligence can help your business succeed in ways never seen before. 

From offering rapid financial analysis to helping new businesses find their feet at breakneck speed – AI really does benefit all business sectors, from small-scale startups to multinational corporations looking to expand globally. Here are 10 ways that artificial intelligence benefits your business

10) Decision Making

While artificial intelligence is not yet advanced enough to do all of our thinking for us, it can help with many decisions. It is becoming common practice to use big data and machine learning in order to make predictions about future results based on previously gathered information. 

These technologies are allowing businesses, such as Amazon and Google, to predict what their users might want before they even know that they want it. And if you’ve ever ordered something off of Amazon’s site only to see that product advertised elsewhere a few days later, you have experienced predictive selling firsthand.

Conclusion

These days, there are a number of apps that can perform some basic AI tasks. Think Siri and Cortana, but on your business phone. Some of these applications can translate text or voice messages in real-time, so you don’t have to waste time with Google Translate or hiring an interpreter. 

Others can analyze data by taking note of patterns and trends in customers’ purchasing behavior. As it becomes easier for small businesses to incorporate AI into their marketing strategies, we expect to see more applications like these being developed—and they will be especially helpful for startup companies that lack significant resources. 

If you are a business and want to have your own mobile app, you should hire mobile app developers that can create AI-based mobile apps as per your expectation.

Guest article written by: Amy Parker. Hey, I am a technology consultant at AppsDevPro, a leading Mobile & Web development company that offers offshore mobile, web, frontend, full-stack developers. I have 18+ years of experience in writing and always looking for new ways to improve skills and learn from others.

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