How to Make Your Business Easy to Find

Once your business is all set up and you’re ready to go, one of the main things to worry about is how customers are going to find your business. It’s great to get a bunch of loyal customers who will come back to you time and time again, but it’s essential that you manage to build up a very good customer base which continues to grow with time. Here are some tips on how to make your business very easy to find.

1. Register on Google Places

It’s completely free to register on Google Places and it makes your business so much easier to find. When people search for the niche that you’re in and the name of the city e.g. Vancouver, your business will come up if it’s in the area. It’s even more likely to come up in the first few results if you have some good Google reviews on your business, so don’t forget to ask your loyal customers to spend a few minutes of their time letting the rest of the world know what they think about your company.

2. Get a website

Before you rush into creating a website, you’ll need to check a few things. One of the things you’ll need to do is a quick domain name search, just to make sure that nobody else has taken the name of your business. However, since there are options of whether to have “.ca”, “.org”, “.net” and many others after the domain name, you’re sure to find one that suits you. Along with the domain name, you’ll also need to find a good hosting plan, which you’ll pay for on a monthly basis.

3. Hire an SEO expert

There are plenty of businesses in Vancouver which specialise in SEO and will be able to help your new business website to get off the ground with a kick start. Research some of the local businesses and see what you can find. Phone the company and ask if they can help with some SEO of your new website. By fitting in the proper keywords, you’ll make sure that your website is found when people search your business type. This will bring in more customers and will also make your business seem more professional.

4. Advertise everywhere

In order to make sure as many people as possible as aware of your business, you need to advertise anywhere and everywhere that you can. Get in touch with the local newspapers, such as the Metro which is given out free at train and subway stations, and ask if you can put a small advert in the paper for a few weeks. See how it goes and if you get any response from it after a few weeks and then decide whether or not you want to continue advertising through those lines.