Crush Your Competition by Using a CDN on Your Website

by Emily on April 16, 2019

in Articles

One of the most common questions we get as a web design agency is, “should I integrate a CDN into my website?” The short answer is absolutely! Content delivery networks, or CDNs, enhance your website and give you an advantage over your competition. In addition to the increased speed of content delivery on your website, there are several benefits to using a CDN. Let’s talk!

What Is a CDN?

If you aren’t familiar with a CDN, here’s what you need to know. In today’s fast-paced, technology-driven society, it’s important to have an online presence that delivers engaging content. But you also need to be able to deliver that content fast. Believe it or not, nearly 40% of viewers will abandon a website if it takes a mere 3 seconds to load. Integrating a CDN into the backend of your website is the best way to speed up your site.

A CDN is essentially a group of servers that are strategically placed across the world to help accelerate the delivery of your website content. With a CDN, content is delivered faster and more efficiently. Not only will your website load quicker, but you’ll also benefit from improved scalability to meet the needs of your audience as your business grows.

Benefits of Integrating a CDN on Your Website

From small to large businesses, using a CDN on your website offers several benefits to for improved success. Any web design agency you work with will tell you that a CDN isn’t required. While it is not necessary, it is certainly an asset to your website that will bring you great ROI as your customers are able to engage in better user experience.

In addition to the improvement in performance factors, CDNs can provide you with the following advantages:

  • Faster website speed
  • The ability to keep up with the demands of your website that traditional web hosting is no longer able to meet
  • Increased SERP ranking and better SEO
  • Stronger reliability
  • Affordable improvement with a great ROI
  • Lowered impact of network latency
  • Scalable
  • Enhanced security and DDoS protection
  • Increased website traffic
  • Easier integrations for plugins and widgets
  • Better conversion rates
  • Increased sales revenue
  • Cost reduction on your origin server

As you can see, the improvements to your business using a CDN will be well worth the time and financial investment you make. While many wonder if it is really necessary for their business, the answer is simple. Even small businesses benefit from CDNs. Businesses across all industries find a rapid increase in website performance and customer satisfaction.

The goal of any business, when it comes to their online presence, should be to deliver the ultimate user experience to their viewers. CDNs allow your business to do just that. The result will be satisfied viewers and increased brand awareness.

Why You Should Consult a Web Design Agency to Integrate Your CDN

When it comes to CDNs, you have several options to choose from, and they all have their own pros and cons. Trying to choose a CDN on your own can be overwhelming. The best way to find and integrate your CDN effectively is to talk to a web design agency that you trust. Outside of choosing which is the best option for you, and registering your CDN, there are several steps that need to be taken to integrate the CDN into your site.

Integrating a CDN requires backend access to your website. It also requires the experience and knowledge of pointing your assets to the CDN through code. Additionally, there are several advanced settings you may want to consider using to get the optimal website performance you deserve.

At BragDeal, we’ve helped hundreds of clients successfully integrate their CDN. As a leading web design agency, we know how to help you take advantage of all the enhancements that come with this popular improvement. In most areas of life, faster is better. With several data-driven reasons why you should be using a content delivery network, what are you waiting for? Improve your website’s performance, increase conversion rates, and deliver a better user experience for all your visitors by integrating a CDN into your website.

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