The twenty first century business is transforming and what transforming the most is brand experience that businesses want to deliver to their customers. The art of doing business is also transforming from traditional approach to a digital one. People are more and more involving into digital activities like social media and digital devices like smartphones and VR headsets which necessitates this transformation for better growth of business. There is a lot to do when it comes to digital transformation or digitalisation so it gets tough for businesses specially SMBs to keep up the pace with ongoing advancements in digital world. They should be very selective with their approach that generate maximum return on investment rather than maximum traffic, likes, shares, etc. Mobile is the future of the digital marketing hence must be given priority in both building the brand experience and as well as marketing it. View below infographic from Maiden Stride for few other trends that SMBs can follow to grow their business in 2019.
