Ways to Empower your Marketing Practices with Drupal 8 SEO

by Guest Author on December 9, 2019

in Guest Posts

SEO is a game of taking chances. We all have tried those tricks that would get us rewarded by Google and rank our sites on the first search page. 

However, the keyword stuffing activities are long dead and no more get you to the top of the SERP ranks. In this age of smart algorithms, Google is looking at the content quality and thus, content is the real king. Only informative, attractive and value creating content pieces make their way to the peak. 

How Drupal came into the picture? 

Drupal, an open source Content Management System, is specially designed keeping all these factors in mind. It plays a vital role in bridging the gap and helping you reach your SEO dream. It assists you in practices like adding metadata, tags and optimizing the keywords. 

Drupal 8 – the latest version of Drupal – has further brought new functionalities and a robust way of creating and marketing your website. 

Drupal has proven to be a great CMS for building search engine optimized websites for major brands like NASA, Entertainment Weekly, ABS-CBN News and more. 

Build Your SEO with Drupal 

Following are the key points that will make you choice Drupal for your SEO practices: 

  • Direct Communication with search engines
  • SEO friendly Drupal 8 modules 
  • Adds Speed and security to your website
  • Cost-Efficient
  • Accessibility is the key
  • Reliable and scalable

Good SEO practices:

  • Enable and configure Google Analytics
  • Enable and configure site verification
  • Give unique titles to all web pages
  • Use Pathauto for URLs
  • Ensure descriptive metatags
  • .htaccess should redirect to your site
  • Configure XML Sitemap and Google News Sitemap

Thus, in this blog, I would like to discuss these methods in detail that can accelerate an organization’s SEO practices and their website at large.

Guest article written by: Vidhatanand V, Head of Drupal Practice at opensenselabs.com

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