The video marketing is the recent buzz in the social media. More than 95% users prefer to watch video on social media channels like YouTube, Facebook, Instagram, etc. to gain a better understanding of the subject. The video marketing layout is doing outstandingly well in the recent times and it is definitely the future of the digital media. The videos can be described through product demonstrations, customer testimonials, explainer videos, and more. The reports suggest that over 76% of the users express their inclination towards sharing an exclusive video with their friends.
In such a scenario, learning about the social video marketing tips in 2018 can be a great opportunity for the small businesses to excel in their respective sectors. It drives maximum impact without incurring a big cost. To give you a clear idea on how the video marketing works for the small business, Filmora has come up with an infographic that highlights some of the great Social Video Marketing tips for small business in 2018.
The infographic below throws light on the right social media platform that can be best for your brand, how to select the best form of video to create an impact on your audiences, what should be your objective for connecting with the youth or audience suitable for your product, community building, and more.
A right video can have great impacts. From this infographic made by Filmora team, you can learn how a video build trust, encourages shares, boost conversion and sales. It also shares tips on the appropriate length of the video and pros and cons of the social media platform to help you select the most appropriate one to suit your business.
The video, being a tremendous engager and more illustrative, the marketers are using it completely to influence their customers, create brand awareness, and attract more sales. The content of the video can help in making the user feel more involved and connected to a brand’s message. A website or social share with a video attracts 88% more time of the average users as per the statistics.
The video marketing will have a tremendous effect on the social media users this year. The Internet and the digital media platforms will definitely witness an upsurge in video content upload and video editing. If you wish to shine in the domain of marketing and see your small business reach heights of success, check out the infographic below that shares some of the best tips on social video marketing for the small businesses in 2018.
Guest article written by: Liza Brown is a Web editor from Wondershare Filmora, a team specialized in developing video editing software and providing useful video editing guides and video marketing tips for video creators. You can contact her on Facebook.