Image credit In the digital age, businesses can reach a larger audience and achieve their marketing goals more efficiently than ever before. Digital marketing enables small businesses to target potential customers directly and cost-effectively. It also has the added advantage of being measurable and trackable, allowing companies to see precisely how effective their marketing strategies … Read more →
Elon Musk, who currently labels himself as “Twitter Complaint Hotline Operator” in this Twitter bio, recently tweeted a poll asking if he should bring back Vine. Over 4 million responses came in, with 69.6% of the people saying “Yes”. Popular YouTuber Mr. Beast replied saying “If you did that and actually completed with [TikTok] that … Read more →
In today’s competitive digital business environment, there are millions of customers who are talking about the brand they interact with. They are likely to discuss the product or services they use, customer services issues, and more on social media. As people are becoming more accustomed to social and digital marketing, it has opposed traditional advertising. … Read more →
Search engine optimization, or SEO, is one of the most important aspects of online marketing for businesses. With customers relying heavily on the internet now more than ever, companies must ensure their website is optimized for search engines so potential customers can find them. SEO can be a bit daunting to business owners unfamiliar with … Read more →
TikTok has quickly become the most popular social media app in modern-day history. I mean how could it not? The moment most of us wake up, we roll over to our smartphones and begin to mindlessly scroll, sinking more and more into the amazing world of virality. But then there’s that one video- that one … Read more →
Social media marketing has grown in popularity over the last few years, and many businesses have made great use of this avenue to attract a large number of customers. However, social media marketing is not easy, and there is no secret formula for it. Social media marketing campaigns must be created, measured, maintained, and built … Read more →
Ready to inject new life into your B2B social media marketing strategy? Disappointed that you’re not seeing the results you expected from your digital efforts? Here’s our recipe for reinventing your social media. Every recipe starts with the description of the dish you’re going to cook, so let’s start with what social media marketing is … Read more →
Feature Image @Deeksha Pahariya from Unsplash There are a lot of people on Instagram. But this doesn’t necessarily mean it’ll be easy to get them to pay attention to you. Without doubt, Instagram is an excellent tool for marketers and business owners to reach their target audience directly. But one of the biggest challenges businesses … Read more →
Photo Courtesy of Unsplash You’ve got your resume polished, your cover letter perfected, and finally made it through the endless job application process. Now what? You’ve landed an interview, and now you have to prepare to show that you are the best candidate for the job. Before your new employer can hire you, you need … Read more →
After being banned from major social media platforms Facebook, Twitter and YouTube following the Capitol riots on January 6, 2021, former United States President Donald Trump has now finally been able to make a comeback, via “Truth Social” app. The much-awaited Truth Social app became available for download on the iOS App Store a day … Read more →
When someone says social media, most people immediately think of sharing amusing content on Facebook and Twitter. When it comes to using social media channels for small companies, you must have a thorough knowledge of various social media platforms. Often, social media is left out of the equation or is used sparingly to demonstrate the … Read more →
Influencer marketing has always been a significant part of any marketing strategy and we have seen it time and again. It is a visually pleasing aesthetic that allows a catalog experience for people. While the traditional norm included mostly actors and other celebrities of the mass media, a newer shift has taken place over the … Read more →
Did you know that over 3.3 billion people use social media? With so many people actively interacting and using social networking sites, it’s a perfect chance for your company to communicate with these leads — and it’s just one of the advantages of social media for businesses like yours. For many factors, social media is … Read more →
One of the biggest mistakes in social media marketing is getting social media to work for you without generating enough content or generating too much content that you want to highlight gets lost in the noise. While posts about current trends, cute ‘puppy’-esque stuff, and wishes and greetings on holidays might get your audience to … Read more →
Social Media has been on a rapid evolution since it has been introduced to the internet. Social media is an internet-based platform to share your thoughts, ideas, and information. One of the early appearances on social media was made by Facebook, followed by other social media platforms. Facebook was born in the year 2004 by … Read more →
Social media have been used to increase brand engagement and sales for quite some years. Facebook has rolled out new features for paid advertisements for a reason: it works. In fact, Facebook Business is a feature launched exclusively to help businesses “sell and increase” their online sales through social media. Forbes rightly called for social … Read more →