How to create a successful Video Monetization Strategy in 2023

An overview of Video Monetization strategy: The video monetization strategy is now entirely different from what it was before. Although getting your software monetized is a good revenue opportunity, it requires careful and skillful execution. It is when you have to come up with a monetization strategy that is centered on focusing on the customer. … Read more →

Why Is There No Traffic To My New Campaign or Ad Group?

Introduction:  You’ve just put up a new ad campaign and started building traffic to your website. However, the website or campaign isn’t generating any leads or revenue. What could be causing this? Here are a few possibilities: You might have a low-quality website or campaign that’s not meeting the needs of your target audience. Your … Read more →

How Your Marketing Strategy Can Benefit from Comics

[Feature Photo Source: Unsplash] Comics are fun. We’ve all read them as kids, but a vast community continues to enjoy comic books well into adulthood.  With the sprawling success of the Marvel Cinematic Universe (MCU) and the Detective Comics Expanded Universe (DCEU), comics have barged into the public consciousness and show no intention of leaving. … Read more →

The Best Digital Marketing Options for Small Businesses: A Brief Overview

Image credit In the digital age, businesses can reach a larger audience and achieve their marketing goals more efficiently than ever before. Digital marketing enables small businesses to target potential customers directly and cost-effectively. It also has the added advantage of being measurable and trackable, allowing companies to see precisely how effective their marketing strategies … Read more →

How Can I Use WhatsApp To Promote My Business?

With so many people using WhatsApp, it is no surprise that businesses are starting to use the app to reach their target audience. WhatsApp provides a direct line of communication with potential and existing customers. Businesses can use WhatsApp to send messages, create groups, and even make calls. If you want a way to reach … Read more →

5 Startup Tools That Marketers Are Using In This Pandemic

Introduction Marketing is a significant part of any business. It is considered the heart of the business. If you just started a business and it has been running for four years in the market field. Everywhere marketing is the key. Are you covering the pandemic time? Well, very fine. Do you know the market tools … Read more →

How to use audience insights for better audience targeting 

One of the main reasons that marketers love audience insights is because it provides opportunities for specific groups of people to be connected with. Audience insights provide unparalleled understanding about consumers, based on factors like their age, gender, interests and behaviours.  Keep reading to find out how audience insights can be used to better target … Read more →

What is Social Media Listening? How Does It Help Businesses

In today’s competitive digital business environment, there are millions of customers who are talking about the brand they interact with. They are likely to discuss the product or services they use, customer services issues, and more on social media. As people are becoming more accustomed to social and digital marketing, it has opposed traditional advertising. … Read more →