Marketing

3 Ways Digital Marketing Beats Traditional Marketing, and 3 Ways It Doesn’t

November 9, 2020
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The rapid rise of big tech in the past few decades has caused significant changes in most industries. Marketing is a perfect example of just how disruptive it can be. Traditional advertising was an industry with more than a century of history and established best practices. All that changed with the coming of the internet […]

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The 5 Best Ways To Integrate Online And Offline Marketing

November 6, 2020
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In 2020, it may feel like the digital world is all you need to make your business successful, but offline, community-based marketing is still an effective tool that shouldn’t be overlooked. By integrating both online and offline media into your marketing strategy, you’ll reach and convert more customers than you would with either one method […]

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Direct Mail Marketing: Why You Should Use It And How To Perfect Your Strategy

October 20, 2020
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Many businesses overlook direct mail marketing because they assume that it is obsolete in the age of digital marketing. But even though things like email marketing have taken over direct mail in many ways, it’s still a very effective strategy that you should consider using in your own business. Email inboxes are filled with thousands […]

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A Winning Digital Marketing Strategies for Luxury Brands

October 17, 2020
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If there is one thing that works like magic for the success of your business then that has to be digital marketing. We now live in an era where customers are busy on their smartphones while walking on the streets or being at home and that only means, gone are the days when traditional marketing […]

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Marketing Practices That Are Becoming Increasingly Popular…And Ones That Aren’t

October 15, 2020
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In the world of marketing, it can seem that things move incredibly fast. One day, you know everything there is to know and have not a single doubt. The very next day, the whole landscape may have changed with old techniques needing to be thrown out and completely new trends existing to be followed. Keeping […]

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5 Tips To Boost Your Business With Video Content

October 14, 2020
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Online success depends on marketing only. In case you are implementing a good online marketing strategy with some unique techniques, then you can achieve objectives quickly. During your business marketing, you should try to add something impressive and eye-catching to the content. Content is not only text but also visuals such as images and videos.  […]

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What is Content Marketing and How Does It Grow Organic Traffic?

September 26, 2020
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Today, consumers are more conscious about what they purchase and how they purchase. It has been estimated that about 59% of shoppers use Google to research their purchases while buying something online or in-store. Many turn to social media platforms such as Facebook or Twitter.  A business can easily reach a greater number of customers […]

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4 Indispensable Tips to Improve your Social Media SEO 

September 17, 2020
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Social media and SEO are like two peas in a pod. For success, both have to work in harmony. In this digital age, social media has become more widespread than before. The market leader, Facebook is the first social network to surpass 1 billion registered accounts along with Instagram that ranks 6th with also nearly […]

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The importance of having a personal website

September 10, 2020
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Not long ago, the internet was a luxury, reserved for the select few. Today, anyone can establish an online presence with under US$10. And nowadays, with tools like WordPress and Wix, you don’t even have to know how to code. But do you really need your own website? Here are four reasons to have a […]

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5 social media marketing tactics every e-commerce store should follow to generate more sales

September 6, 2020
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Source  Running your very own e-commerce store is exhilarating, challenging, and oh so stressful. But in today’s post-COVID-19 crisis, it’s more a necessity than an option. You need to get your brand online- or face the possibility of dying a slow death. Almost everyone is stuck at home during the pandemic. They are being pushed […]

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4 Ways Anik Singal Review And Similar Ones Can Help You

September 4, 2020
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The world of affiliate marketing has always been an appealing one. Today more than ever, people are interested in finding a way to earn some good money. The economy we are living in is making us all eager to get as much financially independent as possible. Read this to understand how you could become an […]

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Three Ways Marketing Will Change After COVID-19

August 21, 2020
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Source-Pexels Since the beginning of the COVID-19 pandemic, over 5 million Americans have contracted the Coronavirus. In an attempt to stop the spread of this dangerous virus, many businesses have shut the doors to their physical locations. If you are adjusting to the reality of remote work, you may be scratching your head regarding how […]

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Why Finding a Digital Marketing Agency is Important

August 7, 2020
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Many businesses find that after they have built their sites, they discover that they are not visible on the search results. The aim of most entrepreneurs is to get the top spot on the search engine rankings. This is because if they are not visible, they will miss out on lots of customers. This will […]

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6 of the Best Ways to Improve Your Email CTR

August 2, 2020
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Are you getting a low email click-through rate? Don’t worry! Read on to learn how you can boost the click-through rates of all your email marketing campaigns. Email marketing is, no doubt, a great way to reach out to your target audience. But are you satisfied with the results of your email marketing campaigns? You […]

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Smart Ways to Use Video in Your Marketing

July 30, 2020
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How You Can Be Smart About Using Video in Your Marketing Video has been an excellent tool for communication since it was first invented. Even more than the written word, this medium has the power to draw attention and really engage audiences. The appeal of video content is evident to most marketers to the point […]

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How Has COVID-19 Impacted The World Of Digital Marketing?

July 28, 2020
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Digital marketing has grown to be one of the most commonly used forms of marketing over the past few years. Expanding its horizons to the entire world, a single digital marketing software, as of 2019, was expecting $65.9 billion from mobile ads alone. However, after the world got hit by the COVID-19 pandemic, a lot […]

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Effective Ways to Boost Your Digital Marketing Strategies

July 24, 2020
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Technology has revolutionized the methods that companies use to interact with their customers and promote their products and services. Utilizing digital channels is now considered to be one of the most effective marketing strategies to build brand authority and awareness. Digital marketing offers businesses a global reach and is generally a low-cost option when compared […]

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6 mistakes brands are making while marketing on Facebook

July 23, 2020
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Social media platforms are used widely by companies to introduce and maximize their businesses. The outreach of these platforms is huge, spread across millions and millions of users who invest their time daily in these social platforms for various purposes. Hence, using them as a tool to build businesses has grown widely. One such platform […]

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What Does an Internet Marketing Firm Do?

July 21, 2020
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Internet Marketing firms formulate exemplary strategies for clients and execute them on online platforms to help them gain customers and profits. These agencies work through and through with their clients to help them achieve their business goals. They organize campaigns, advertise extensively, and formulate excellent strategies to build up a strong base for their clients. […]

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10 Best Strategies To Promote Your Brand Website

July 14, 2020
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Capturing new customers in the local market can be difficult. Not only do people work, as usual, local marketing channels can also be costly and threatened. In short, creativity is essential for the development of strategies to promote your brand website. The good news is that business owners can take advantage of cutting-edge, high-tech technologies […]

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When to Hire A PPC Agency in The UK for Google Ads

July 8, 2020
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The UK is a buzzing hemisphere of advertisements, social media, advertising, event planning, product promotions, you name it and it has been done. Further new ways of selling peoples products and getting it out to the audience are coming up every day with the advent of start-ups filling the nation. Advertising is an age-old recommendation […]

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Using Content Marketing & Social Media Marketing Cleverly To Achieve Your Goals

June 25, 2020
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Instead of pitching your brand, there is another approach to drive profitable consumer action. And that is content marketing. This is a strategic tactic that centers on structuring and disseminating useful, relevant and consistent content to draw and retain a clearly defined target audience. We can confidently say content marketing is a win-win situation for […]

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3 Practical Ways to Implement AI Into Your Marketing Strategy 

June 15, 2020
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AI is currently all the rage. Clearly there’s a lot of hype around it, but this surging technology is much more than another fad. Artificial intelligence is changing the way we do business and marketing is no exception. From content to customer support and advertising, organizations in various fields are increasingly adopting AI to gain […]

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7 Exciting Trends That Will Rock Digital Marketing in 2020

June 10, 2020
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Digital technology is evolving at what seems like lightning-fast pace. If you are looking for proof, just take into account that no more than a couple of years ago the concepts like voice search, machine learning, and artificial intelligence were still in the realm of sci-fi. What do all these things mean for marketers that […]

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