Experiential Marketing Ideas for 2020

January 28, 2020
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Experiential marketing, also known as engagement marketing, is a continuously growing trend in today’s world which involves marketing a service or a product through social experiences that engage the consumers with the main aim of creating an emotional attachment to the service/product. The main purpose for experiential marketing is to create a closer connection between […]

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Business Innovation Strategy for the 21st Century 

October 12, 2019
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A lot of companies talk about innovation, but few actually get something accomplished on their road to innovation. Contrary to popular belief large enterprises can be innovative if they have the right processes in place and stop shooting themselves in the foot. Let’s take a look at a business innovation strategy you can do today […]

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Your app idea isn’t working? Try ours!

June 22, 2019

Contrary to common belief, a mobile app doesn’t necessarily equate to a flourishing business. Neither does it mean that you’re going to strike it rich overnight. Don’t get me wrong; building a mobile app is the current e-commerce trend, and it is one of the best ways to make $$$. Since more people own mobile […]

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Got a great tech idea? Here’s how to fund it

August 23, 2018

If you take a stroll around Silicon Roundabout in London or the business parks of regional cities, you’d be forgiven for thinking that technology startups are everywhere these days. The UK’s tech sector is believed to be valued at over £180 million, so it’s no surprise that there are so many firms all jostling for […]

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3 Brilliant Award Ideas to Grow Your Audience

June 29, 2018

Award programs are a powerful component of business building and branding. Not only do they recognize your most valuable people, they also provide the platform for additional marketing outreach. This post looks at three award strategies that can amplify your reach and expand your audience base. Award User Generated Content (UGC) User generated content (UGC) […]

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