How to Create Social Shopping Marketplaces: Engaging the Modern Consumer

Do you want to leverage your social media channels for e-commerce and create social shopping marketplaces to engage your modern customers? You are at the right place.  In today’s ever-evolving age of digital marketing, social shopping or social e-commerce has emerged as a new game-changer in the consumer marketplace. Social shopping has witnessed a new … Read more →

For Click-and-mortar Stores: Seven Ways to Boost Your Business in the Pandemic

In this time and age, two types of business do exist-online and physical stores. However, there’s one major player that has recently emerged: the click-and-mortar business. As the name suggests, a click-and-mortar store is a business model with both online and offline operations. This means that this business type typically has a physical store and … Read more →

Get Buyers to Splurge With These Online Shopping Ads

Online advertising has become a powerful marketing tool in today’s digital world, where almost everyone drives through the information superhighway night and day. If you’re still exploring what you can do with online ads, we’ve got your back! In this article, we’ll discuss the type of ads you might want to try to market your … Read more →

Walmart’s Patent Application Hints at its Cashier-less Store

Walmart’s obsession with shopping carts can be seen clearly as the company filed yet another patent application to make a monopoly on these shopping carts. Further, the patent application shows another new feature that Walmart wants to embed in its smart shopping cart to make the customer experience better.  Walmart’s strategy for quite sometimes is … Read more →

3 Ways Technology Has Changed Our Shopping Experience

The way that ecommerce shoppers now buy has changed with the fast-moving evolution of technology. Many customers seem to have a “buy now” mindset, thanks to around the clock shopping access, so consumer expectations have shifted.  Ecommerce is growing rapidly at a global level, which isn’t surprising, but now that we can see customer expectations … Read more →

5 Tips for Better Online Shopping Experience

Online shops have certainly made the life of the customer much easier, since nowadays we can get just about anything delivered to our doorstep in a day or two. However, many people still do not have in-depth knowledge of all the small tips and tricks that could help them better their online shopping experience greatly. … Read more →

Black Friday and Cyber Monday, most awaited days for shopping lovers and retailers [infographic]

There’s no denying that Black Friday and Cyber Monday have changed retail, from both the retailers’ and clients’ viewpoints. Powerlessness to get connected with offering cut esteem offers and discounts can influence the retailer to pass up a major opportunity custom to their adversaries yet masterminding is required to keep the accentuation on advantage over … Read more →

Shopping made easy using the virtual reality technology

Australia’s largest retailer and marketer Myer have joined partnership with the online marketplace, eBay in introducing the virtual reality concept in the fashion industry. Virtual reality – simulation of 3D environment The concept of virtual reality is the a part of the computer technology that makes use of the software to generate the realistic sounds, … Read more →

The rise of online shopping

Online shopping has become hugely popular. In fact, it’s one of the easiest ways to shop for a variety of goods in the 21st century. Asides from offering a hassle-free alternative to that of the high street, shopping online allows today’s tech-savvy consumers to buy what they want, when they want! Why it’s so popular? … Read more →

India’s Top Home-Shopping Websites

India has been playing host to a boom in online shopping. The recent inclusion of Amazon as a full-fledged vendor across India is a sign of the country’s desire to shop from home, with the convenience of being able to pick and choose between a vast array of choices. You can now shop from anything … Read more →