That title caught your attention, huh? How to instantly boost visitors to your blog! Now that would be something… before I tell you the secret, first have a look at this pageviews graph screenshot within my WordPress dashboard. I took this screenshot right before midnight, so the day was almost over – I’m sure you can spot that something instantly boosted my visits and pageviews:
The secret is actually not even a secret. It’s a well known and often used technique but also easily forgettable by many bloggers as they go on with their daily lives, writing good quality content, such as tutorials, how-to’s, top 10’s and what not. Here’s the secret that’s not really a secret:
Provide a solution to a problem, or…
give something away that people want!
The bigger the problem/desire – the better!
Yeah I know, it’s simple and you were probably expecting something really secret, by looking at the title of this post, sorry 🙂 (hey, it’s better to ask for forgiveness than for permission, right?)
I mentioned this “secret method” in my September Blog Summary & Income Report, on how a few blog posts during September probably were the sole reason for me seeing more than twice the amount of pageviews that month, compared to August.
The same thing happened to me yesterday. To be honest, I had a feeling it would bring in some new traffic, but not that it would be that much. ProBlogger, and all you other big guys out there, if you’re reading this, I know you probably don’t think that 400 pageviews a day is a big deal but for this site, it’s twice as much than average – so it’s a big deal for me 😉
Time to spill the beans.
I was recently given access to Google Wave. With it followed a bunch of invitations I could use to nominate people to gain Google Wave access. I instantly decided I wanted to give them away to my readers if they would just tweet and digg my post, trying to get some traffic to my site and hopefully a few new RSS subscribers and/or twitter followers.
The post was written and published. Less than 2 minutes after, the first 5 visitors had arrived from a live FriendFeed search, since FriendFeed automatically pulls my blog posts and publish them there as well. In just 25 minutes I had received over 20 comments to my post, 4 diggs and 9 tweets (plus some extra cause some people dugg and tweeted the “wrong” link for the post, they used the one going to the comments section).
By the end of the day (a few hours later) I had 270 pageviews on that post alone.
Even though Google Wave Invitations go for more than $30 a piece on eBay, I still decided to give them away for free…………. Who am I kidding – everybody who received a Google Wave invitation from me: Fork over some dough!*
Monetary Value Of Digg/Twitter Traffic
If you’re blogging for money (which I don’t think should be your primary motivation), then you’re probably not looking to get traffic from Digg or Twitter, unless you’re able to attract the kind of traffic where the users are already in a buying mood. But, I’m afraid most Digg users, not as much Twitter users though, are not browsing Digg to buy products… they’re looking for great stories or blog posts and to visit those sites – and that’s it. Their ad blindness might also be increased compared to regular search engine traffic.
Here, let me show you my AdSense for yesterday, the highest daily pageviews for TechPatio this month so far:
Real Value Of Digg/Twitter Traffic
This is what matters to me. I blog for the enjoyment and I like to help people with (some) of my blog posts. It’s also challenging to see how many RSS subscribers you can get, how many twitter followers is possible, how many pageviews per month – and of course, how much money can be made from a blog.
What I achieved from this little visitor boost:
- A record high for visits/pageviews in October.
- Around 10% more RSS subscribers (only 10 subscribers or so, but it’s still around 10%…).
- A few more twitter followers.
- I got to follow a few more on twitter that looked interesting.
- Some diggs on digg.
- Some tweets on twitter.
- A taste of what social media can do for your blog, if you do it right!
Often I find myself without any digg action or retweets at all. Sometimes I digg or tweet a post of my own just to get the ball rolling if I feel the post is worth sharing with the world. Okay, that came out wrong, of course I think a post is worth sharing with the world, otherwise I wouldn’t publish it in the first place. But, I don’t want to “pollute” the social media sharing/bookmarking sites, so I only add my own stuff every now and then – and not for every post I do. With a little bit of luck, somebody will see the post has already been tweeted or dugg and it would be very easy for them to just click the digg/tweet button and that’s it, no need to fill out a description, tags, categories etc., I already did that.
Thanks to Woopra, I was able to monitor everything on TechPatio.com, live, as it all went down. It’s very interesting to see where visitors are coming from, what they click on, what makes them “tick”, if you know what I mean. Of course you can see all this data in Google Analytics too, but it’s not live.
One More Thing…
To end this story, I’d like to share with you a tip I recently got – using Google Insights to spot what people are searching for. If you’re good, you might be able to turn that information into a blog post that could end up giving you anything between little traffic and a ton of traffic. I don’t know if it works, I haven’t personally tried it yet, but what do you think, could Google Insight work as spotting “trends” in searches and give you an edge in providing great content before everybody else? Leave your thoughts as a comment below…
*) I actually don’t want anything from the invite, so please don’t send anything. They were free and I hope you enjoy your Google Wave access!