Perfecting Email Marketing: Mail Merge Options, Design Principles, and More

Photo by Canva With email marketing currently being the best way to reach your target market, polishing your writing and design skills can boost your open rate and skyrocket your conversions. Whether you’re cold emailing to get sales leads or are writing a newsletter to previous customers, these principles are applicable in any form of … Read more →

Valentine’s Day Email Marketing: Make Subscribers Skip a Beat For You

If someone waits for Valentine’s day more than couples, it’s the savvy brands. Last year, Valentine’s day brought in a record-breaking $27.4 billion in revenue. With the ecommerce boom taking the industry by storm, we can expect a warmer holiday this time. It’s about time you start picking up your Valentine’s day email templates as … Read more →