How to convert VHS to Digital

There are many reasons why you would want to convert your old VHS movies to digital copies for some it could be making space in their homes or for businesses who have older training materials and need to free up more office space, but for most of us, we simply want to preserve our old … Read more →

Perfecting Email Marketing: Mail Merge Options, Design Principles, and More

Photo by Canva With email marketing currently being the best way to reach your target market, polishing your writing and design skills can boost your open rate and skyrocket your conversions. Whether you’re cold emailing to get sales leads or are writing a newsletter to previous customers, these principles are applicable in any form of … Read more →

How to Make a Mobile, Laptop/Computer Applications

Before making an app, you need to generate an app idea that will give out the transparent process and precise information that will tell what the app will help in and the applications’ work. You need to know whether the app is needed in the life present at that time. You need to do proper … Read more →

The growing role of employees on frontline cybersecurity 

Cybersecurity is a major issue that every business needs to take seriously. It is now commonplace to see cybercrime making headlines as businesses are scammed out of money, or lose the personal data of individuals. So, perhaps it is no surprise that organisations are trying to do all they can to minimise the risk.  Of … Read more →

The Rise of the Machines and the Impact of AI on Digital Marketing

63% of marketing companies says artificial intelligence significantly improved conversion rates More than 20% of Google searches are performed by voice-enabled devices  Over 28% of marketers use artificial intelligence for product recommendations It’s the year 2019—and the rise of the machines are transforming digital marketing. By machines, we mean of course, artificial intelligence (AI). Nowadays, … Read more →

The Future of VR and the Sports Stadium

 Photo According to PwC, up to 23 million jobs will likely rely on virtual and augmented reality by 2030. While some professions rely on VR and AR to train employees, such as pilots and medical students, the technology behind both sectors is becoming increasingly available to the general public. Today, much of the industry is … Read more →

Finding Success As A Healthcare Business

Pic Credit – CCO Licence When you run a healthcare business, there is an interesting tightrope you have to walk. On the one hand, you want to make sure that you are providing patients with the best possible care, and that is always going to be your priority. But in order to be able to … Read more →

6 Easy Tips to Make Your Marketing Campaign Go Viral

Courtesy: Pexels. Viral marketing is the best kind of marketing, as it quickly catches the audience’s attention. Viral marketing gives you the highest value for your money, attracts as many customers as possible, and can potentially make whatever you are selling popular globally.  Viral marketing takes a different approach from ordinary marketing. Here are six … Read more →

Qualities of the Best App Development Company

Today, there are several mobile app development firms. These companies are important because they provide unique mobile app development services and help different customers to connect. However, these companies vary in service delivery and experience. Below are the characteristics of the best app development firm. Employs User-Focused Procedures Startups need to partner with app development … Read more →

How Did Harry’s Become Such A Wildly Successful Shaving Brand

Pexels – CC0 License Harry’s is now a world-famous shaving brand. But it wasn’t always that way.  The e-commerce enterprise had a tough start and had to fend off some of the biggest brands in the world. Both Gillette and Wilkinson Sword dominated the men’s shaving market in the 1990s and 2000s. And, at the … Read more →

10 Best Practices for Mobile App Testing

According to recent research, the mobile app market size was estimated at 170.5 billion USD in 2020 and is predicted to increase to 366.3 billion USD by 2027. So the market is booming, and the demand for mobile app testing keeps growing. To stay competitive, overcome technical challenges, and increase potential ROI, we should follow … Read more →