Apple Watch Series 7 pre-orders start October 8

Apple has confirmed this week that the Apple Watch Series 7 shall become available in stores on October 15, with pre-orders starting this Friday, October 8. Be warned though, that if you are planning to purchase the latest Apple Watch unit, know that availability might be very low due to limited supplies. According to YouTuber … Read more →

Study Reveals Apple is the Most Intimate Brand during COVID

Consumers of Apple products have conveyed a continually increasing strong emotional attachment to the brand during the COVID-19 pandemic as they have become even more reliant on the company’s products and services, based on a new study. Market research firm MBLM revealed this week that Apple has ranked as the #1 most intimate brand during … Read more →

Apple Watch Series 7 Available in Limited Quantities on September Launch

Even if the Apple Watch Series 7 has been apparently facing production issues, the tech giant still plans to announce the latest edition of the smartwatch alongside the iPhone 13 on their upcoming September event. The problem is that the device will only be available in limited quantities upon launch, according to a Power On … Read more →

Apple selects 15 Black- and Brown-owned Businesses for new Impact Accelerator

Apple has announced today that they have selected 15 companies owned by Black and Brown founders that will become part of its very first Impact Accelerator project. The announcement comes as part of the tech giant’s Racial Equity and Justice Initiative program that aims to “help to combat systemic barriers to opportunity, while also advancing … Read more →

Apple and American Red Cross Offer 4-Month Apple Music Trial for Blood Donors August 1-31

Apple has teamed up with the American Red Cross to offer a 4-month Apple Music trial to people who will donate blood, platelets or plasma during the month of August, as a way to alleviate a severe blood shortage. The non-profit charity is currently experiencing a severe shortage of blood and in order to attract … Read more →

Apple launches new Buy Now, Pay Later program in Canada

This will be Apple’s very first installment program in Canada. Apple and PayBright join forces to offer consumers a new convenient way to buy Apple goods yet pay for them later. According to a Bloomberg report by Mark Gurman, Apple’s new partnership with Affirm Holdings’ PayBright would pave the way for an easier payment scheme … Read more →

Steve Jobs’ Application up for Auction as both Physical Item and NFT

A job application paper handwritten and signed by Steve Jobs himself way back in 1973 is being put up for auction…once again. The last time it was sold on March this year, it went for more than $200,000. The autographed memorabilia is put up for auction once more, but this time with a twist – … Read more →

Apple becomes First Public US Company to Hit $2.5 Trillion Market Cap

After rallying for two consecutive days, Apple has managed to hit a new record high stock price and a market capitalization of $2.5 trillion in pre-opening trading on Thursday. The American multinational tech company’s shares were up over 2% in trading on Wednesday, which saw a market valuation exceeding the $2.5 trillion threshold for the … Read more →

Apple highlights Selfies in Night Mode in New ‘In the Dark’ iPhone 12 Pro Ad

Apple today released a new advertisement on its YouTube channel entitled “In the Dark”, highlighting the Night Mode feature that is available on units such as the iPhone 12, 12 mini, 12 Pro and 12 Pro Max. The humorous video focuses mainly on night mode selfies, showing a man taking pictures of himself in various … Read more →

Apple Podcasts Subscriptions now Available Worldwide

Apple announced that Apple Podcast Subscriptions and channels are now available worldwide, featuring a huge collection of new shows, channels and groups of podcasts. Apple Podcast Subscriptions offer podcasters and content creators an opportunity to receive support from their work via monthly subscriptions from their avid listeners and fans. The new service was first announced … Read more →

Google following in Apple’s Footsteps, adds ‘safety section’ in Google Play

Apple has introduced the App Tracking Transparency feature for months and has finally rolled out the feature with the iOS 14.5 update. Previously, unlike Facebook, Google had not commented on the feature or shown any signs of support with Apple. The search engine giant was neutral on the situation until recently. Google recently announced that … Read more →

iOS 15 lets Users Record their Apple Arcade Gameplay

The new Apple iOS 15, iPadOS 15, and macOS Monterey software updates introduced this week  allows users to record the last 15 seconds of their gameplay at any time just by long-pressing a designated button on a supported third-party game controller connected to their device. When a designated button is long pressed on the controllers, … Read more →