Today, consumers are more conscious about what they purchase and how they purchase. It has been estimated that about 59% of shoppers use Google to research their purchases while buying something online or in-store. Many turn to social media platforms such as Facebook or Twitter. A business can easily reach a greater number of customers … Read more →
Social media and SEO are like two peas in a pod. For success, both have to work in harmony. In this digital age, social media has become more widespread than before. The market leader, Facebook is the first social network to surpass 1 billion registered accounts along with Instagram that ranks 6th with also nearly … Read more →
Not long ago, the internet was a luxury, reserved for the select few. Today, anyone can establish an online presence with under US$10. And nowadays, with tools like WordPress and Wix, you don’t even have to know how to code. But do you really need your own website? Here are four reasons to have a … Read more →
Source Running your very own e-commerce store is exhilarating, challenging, and oh so stressful. But in today’s post-COVID-19 crisis, it’s more a necessity than an option. You need to get your brand online- or face the possibility of dying a slow death. Almost everyone is stuck at home during the pandemic. They are being pushed … Read more →
The world of affiliate marketing has always been an appealing one. Today more than ever, people are interested in finding a way to earn some good money. The economy we are living in is making us all eager to get as much financially independent as possible. Read this to understand how you could become an … Read more →
Source-Pexels Since the beginning of the COVID-19 pandemic, over 5 million Americans have contracted the Coronavirus. In an attempt to stop the spread of this dangerous virus, many businesses have shut the doors to their physical locations. If you are adjusting to the reality of remote work, you may be scratching your head regarding how … Read more →
Many businesses find that after they have built their sites, they discover that they are not visible on the search results. The aim of most entrepreneurs is to get the top spot on the search engine rankings. This is because if they are not visible, they will miss out on lots of customers. This will … Read more →
Are you getting a low email click-through rate? Don’t worry! Read on to learn how you can boost the click-through rates of all your email marketing campaigns. Email marketing is, no doubt, a great way to reach out to your target audience. But are you satisfied with the results of your email marketing campaigns? You … Read more →
How You Can Be Smart About Using Video in Your Marketing Video has been an excellent tool for communication since it was first invented. Even more than the written word, this medium has the power to draw attention and really engage audiences. The appeal of video content is evident to most marketers to the point … Read more →
Digital marketing has grown to be one of the most commonly used forms of marketing over the past few years. Expanding its horizons to the entire world, a single digital marketing software, as of 2019, was expecting $65.9 billion from mobile ads alone. However, after the world got hit by the COVID-19 pandemic, a lot … Read more →
Technology has revolutionized the methods that companies use to interact with their customers and promote their products and services. Utilizing digital channels is now considered to be one of the most effective marketing strategies to build brand authority and awareness. Digital marketing offers businesses a global reach and is generally a low-cost option when compared … Read more →
Social media platforms are used widely by companies to introduce and maximize their businesses. The outreach of these platforms is huge, spread across millions and millions of users who invest their time daily in these social platforms for various purposes. Hence, using them as a tool to build businesses has grown widely. One such platform … Read more →
Internet Marketing firms formulate exemplary strategies for clients and execute them on online platforms to help them gain customers and profits. These agencies work through and through with their clients to help them achieve their business goals. They organize campaigns, advertise extensively, and formulate excellent strategies to build up a strong base for their clients. … Read more →
Capturing new customers in the local market can be difficult. Not only do people work, as usual, local marketing channels can also be costly and threatened. In short, creativity is essential for the development of strategies to promote your brand website. The good news is that business owners can take advantage of cutting-edge, high-tech technologies … Read more →
The UK is a buzzing hemisphere of advertisements, social media, advertising, event planning, product promotions, you name it and it has been done. Further new ways of selling peoples products and getting it out to the audience are coming up every day with the advent of start-ups filling the nation. Advertising is an age-old recommendation … Read more →
Instead of pitching your brand, there is another approach to drive profitable consumer action. And that is content marketing. This is a strategic tactic that centers on structuring and disseminating useful, relevant and consistent content to draw and retain a clearly defined target audience. We can confidently say content marketing is a win-win situation for … Read more →