E-mail

Selecting the best email migration managed services partner for your business

September 10, 2019
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When you think of mission-critical applications, nuclear reactors or life support systems likely come to mind. Believe it or not, email, an application we don’t think much about because it’s so interwoven into our lives, is also a mission-critical application. Loss in its availability doesn’t typically have life or death consequences, but for companies in […]

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The 5 Best Constant Contact Alternatives for 2019

May 16, 2019
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If you’re an online merchant using digital marketing to promote your store, you’ve probably heard of Constant Contact. For more than two decades, Constant Contact has been the 800-pound gorilla of the email marketing space. But as impressive as that track record is, the fact is, as ecommerce has evolved Constant Contact has failed to […]

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How and Why Should You Use Email Marketing Automation?

April 8, 2019
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The word “automation” brings in front visions of machines, cyborgs, robots and AI, which is the exact opposite of human or organic. The concept of using automation in this day and age of email marketing seems counterintuitive considering it is a must to ensure customer-centric and personalized messaging. However, surprisingly email marketing automation enables people […]

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5 Simply Awesome Email Automation Funnels To Build Today

April 6, 2019
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If you’re looking for some top-notch email automation funnels to build, then you have come to the right place. This post is dedicated to five brilliant email automation funnels that you can start building from today. First, you need to emphasize leveraging your email list. It’s very important to notify your subscribers once you release […]

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Set up Your Email for E-commerce Success

March 27, 2019
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Email has long ceased to be a simple messaging service, as was its original intention. Soon after its inception, it also played a role in file sharing. Albeit nowadays there are more convenient ways to do the latter, email somehow still remains a necessary communication tool. What is the thing that first comes to mind […]

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Basic Knowledge of Follow-up Emails

June 28, 2018
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In the outbound campaign, the first email is not the most important thing on your way to success. Of course, you cannot be great without starting it anyway. But you do not have to focus on the open and reply rate of that message. You can achieve much higher results with the follow up emails. […]

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Email or SMS: Which Channel Is Appropriate for Your Marketing?

June 4, 2018
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SMS is now being used for business marketing as it is faster and more cost-effective over email marketing campaigns. If you compare the former to the latter, you will find that they have a higher open cum response rates largely making them the perfect choice for large marketing campaigns. They are ideal for political campaigns […]

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Improve Your Email Strategy – Make Your Emails More Professional

December 2, 2017
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The word “email” is not ready to disappear from our vocabularies just yet. Some may think that emails have become obsolete because of all the other digital means people use to connect these days, however, the truth is that emails remain one of the most efficient post-sale follow-up techniques to build a strong base of […]

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How to create your own efficient newsletter?

October 5, 2017
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If you still don’t know what a newsletter is and how to create your own one, you’ve arrived to the right post. Here we’ll share the keys of an efficient email newsletter template so you can easily start building and sending you emailing campaigns asap! Nowadays, the email is still an essential mean of communication, […]

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3 Essential Email Marketing Strategies for List Building

October 3, 2017
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If you are an entrepreneur or business owner a sound marketing strategy is to build up an email subscribers list. If your business relies solely on Organic Traffic, Social Media or paid advertising then it could be at risk. No Google algorithm update, change in social network policy or increase in advertising cost will have […]

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21 E-mail Marketing Facts That Are Important For Your Business

July 17, 2017
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Are you planning an email marketing campaign and afraid of making mistakes? Learn on mistakes of others, not on your own ones. Eventually, e-mail marketing has become one of the most important tools in the field of advertising. Today, this strategy is used by almost all dynamically developing companies. Using emails, you can remind customers […]

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How To Create Email Newsletter Templates In 3 Simple Steps

July 1, 2017
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Why do companies still send emails instead of using other new channels like Facebook, Snapchat, Instagram etc. to promote their products or services? The answer is simple, email is still the best form of marketing for reaching out to new and existing customers. Emails are direct and personal and you have more chance of making sales than […]

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How to Protect from Ransomware Cyber Attack

May 24, 2017
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A ransomware is a cybercriminal’s best friend. This decade-old malicious software makes hacking computers from different parts of the world a job so easy for these enemies of the law. Usually transmitted through web pop-ups and emails, ransomware can easily access an individual’s private information, and leave a threat that can possibly destroy that person’s […]

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Five Most Common Types of Email Marketing Data Always Worth Tracking

May 1, 2017
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Email marketing has rightfully taken the top place as the most effective way of digital marketing. Did you know that each dollar you spend on email marketing actually generates $38 in return? This is just one among various amazing data on how effective email marketing campaigns can be. By becoming more familiar with the data, […]

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Have You Been Sending One of These Emails To Your Customers?

April 11, 2017
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The Internet is a jungle, especially for businesses. If you’re running a company that is blessed with a fair amount of online customers, or even just regular ones who like to connect with you on the Web there are some strict guidelines you do not want to cross. Among them are specific emails to avoid […]

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4 Benefits of an Email Encryption

April 5, 2017
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Did you know that more than 95% of email is sent in a vulnerable, unencrypted form? Anyone sending sensitive data over the internet could risk their information being breached by an experienced eavesdropper. Unfortunately, a security breach can cause significant consequences for your company, which could put your business at risk. It is essential to […]

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How to securing your email account

March 24, 2017
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We often forget how we depend on our email these days, thanks to our smartphone; everyone now must have an email address to use it. But then, we might not take enough precaution to make it more secure. Our email address contains so many private and important data to us. We can’t no longer just […]

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How Small Business Can Use Email to Boost Their Marketing

May 5, 2016
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Just because small businesses tend to have severe budgetary constraints that prevent them from engaging in costly advertising campaigns in print or outdoors, it does not mean that they cannot publicize their businesses in any way. Email marketing can be extremely effective as an advertising tool for small businesses as the process is relatively inexpensive […]

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Tips to protect your files when sharing them with others

January 16, 2015
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Protection of personal data is not a very popular topic among people, all we do is set a password on our email service and assume that we are protected from everything, and older generation just do not install new software on their computers as they are scared that “something bad is going to happen”. In […]

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The benefits of email marketing

December 2, 2013
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In 2013 there were an estimated 3.6 billion active email accounts – roughly half of the world’s population. Admittedly, a lot of those will represent individuals with multiple accounts but it’s still an impressive figure. You’ll never reach a large proportion of these accounts without orchestrating the biggest unsolicited spam mail campaign in history but […]

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Netiquette and dealing with rude e-mails

May 11, 2013
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In this age of instant and often anonymous online communication, it sometimes seems as if politeness has become a casualty—either because we have become so overwhelmed by multi-tasking that “please” and “thank you” have slipped from our online vocabulary or because many feel it is their right (if not their duty) to criticize others in […]

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SPAM mails – where do they come from? I’ll tell ya!

March 19, 2013
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Research done by Giovane Cesar Moreira Moura from Twente University in Holland shows that it’s just a few bad ISP’s (Internet Service Providers) that is behind most of all the spam and scam e-mails that the rest of us is plastered with daily. He has looked into 42,000 ISP’s to find “the bad neighborhood” on […]

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How to avoid your outgoing e-mails being caught up in spam/junk filter

March 17, 2013
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When you e-mail people you don’t “know” (as in, have already communicated with via e-mail in the past, so their address book might contain your e-mail address), there’s a chance of your e-mail ending up in their spam/junk filter, let’s just call it spam filter. While it doesn’t happen so often, it really can depend […]

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How to Determine which Email Service Provider is the Right One for You

October 17, 2012
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First things first, what exactly is an email service provider (ESP)?  An email service provider (ESP) helps you in the processes of creating and executing well-organized and professional email marketing campaigns.  Fundamentally, email service providers provide a system for many companies to carefully manage and successfully send email campaigns.  But of course, you would want […]

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