The process of reaching specific companies, industries, or even specific buyers can be tricky. PPC search ads have their limitations, and you can target all the specific keywords you want, but you can’t guarantee who is on the other end of the computer. LinkedIn ads offer far more flexibility and customization in terms of reaching … Read more →
With millions and millions of people all over the world diving headfirst into the landscape of business online, you’re going to be up against some pretty stiff competition. We’ve never seen a global business environment quite like this before in human history – but you do have an edge and advantage on your side. The … Read more →
Content Strategy is a comparatively new phenomenon. It is closely related to content marketing, SEO, web development and the likes. Content strategy has 2 very basic objectives. The first objective ensures that the expectations of the users are given maximum importance while the second objective ensures that the business goals are not ignored in an … Read more →
All WordPress, Joomla, Magento, and other CMSs users know the excruciating pain they have to go through to find the perfect theme for their blogs and websites. It is not as if there are not good themes for these CMSs. On the contrary, there are large numbers of greatly designed themes present on internet. The … Read more →
American news sites reports that Yahoo has purchased micro-blogging platform Tumblr for 1.1 billion dollars. Apparently the board at Yahoo approved the deal Sunday evening and it’s expected that Yahoo will announce the deal during Monday. This will be the biggest purchase Yahoo has made, since Marissa Meyer took over as CEO in June of … Read more →
A blog can be a very powerful medium for sharing information on a wide range of subjects, whether for business or personal purposes. However, after running your blog for some time, it is important to take time to critique it so as to assess its effectiveness. This way, you will be able to find ways … Read more →
In the past, it used to take several hours and a good amount of tech savvy to create a personal website. Now, all you need is a copy of WordPress and about 30 minutes to setup a professional looking website. Let’s take a quick look at how you can setup your own website from scratch. … Read more →
One of the main disadvantages of online business is competition. Take a look at Groupon.com and Kodak.com. One is a new online consumer based model and the other one an old traditional company. Both have nearly lost their foothold in their respective businesses because there could not keep up with the competition. In short, they … Read more →
If you haven’t heard by now, Google Authorship is the new mechanism by Google which seemingly helps to rank your site better in the world’s largest search engine. What is it? This is Google’s method of assigning an author to the content which has been posted in their search engine. To take this one step … Read more →
Hey guys – check out this infographic on “top 100 technology blogs to follow in 2013″ – notice who is on the 24th spot. Yep, yours truly, TechPatio.com itself!
Most bloggers I meet are always searching for new methods to monetize their blog and for the most part Google Adsense is sufficient. Today I’d like to make a case for promoting your blog with Google Adwords. Google Adwords can be a topic on its own as there are a number of advertising methods to … Read more →
These days social media is not only the place where people can communicate and express themselves, it’s also a whole new way for a business to reach its target audience. Numerous social networks, forums, blogs, Q&A sites are the best, least expensive and most direct ways of communicating with potential customers. Hence, wisely organized SMM … Read more →
[tp lang=”en” only=”y”] Guest article written by: Emma-Julie Fox writes for Pitstop Media, a Vancouver based SEO company. Pitstop Media has been helping businesses across North America successfully increase their search visibility. If you want to invite the author to guest post on your blog please contact www.pitstopmedia.com [/tp] [tp not_in=”en”] Guest article written by: … Read more →
Ecommerce websites are some of the most challenging websites to optimize. This is because these websites come with duplicate content, pagination issues, thin content, close similarity and many others. For the search engines, this is really negative and as such, most ecommerce sites get low rankings on most search engines especially Google. However, the rules … Read more →
Many people use blogging application templates such as Blogger templates and WordPress themes to build their blogs. Since many other people are using the same templates and themes, you need to customize your design so as to ensure that your blog stands out. A good blog design should be a representation of your personality, as … Read more →
One of the great things about WordPress is the price, it’s free and it’s easy to get started with. You just need some basic hosting for a couple of bucks a month, download WordPress for free, set it up in minutes and you’re ready to enter the blogging world. Once you’re in the blogging world, … Read more →