LinkedIn Targeting Advice from the Experts

Like most high-performing B2B marketers, you probably run LinkedIn ad campaigns for your organisation or agency. You’re probably also aware of the many powerful targeting capabilities available to you. But it’s unlikely you’re getting the maximum potential out of them. Luckily for you, we can help. Let’s run through some of the most valuable pieces … Read more →

How to Boost Your LinkedIn Company Page

LinkedIn stands apart from the other social media platforms as a way to connect and network with a professional audience. For many companies, having a LinkedIn business page is an overlooked opportunity. If you’re looking for a new way to connect with your audience, try these helpful tips for boosting your LinkedIn company page. Position … Read more →

5 LinkedIn Trends You Need to Know About For 2018

With over 450 million professionals now signed up, LinkedIn has become an important business tool. No longer seen as just ‘an online CV’, the site has adapted over recent years to become a powerful, professional network. The ability to publish long-form content has set LinkedIn apart as a respected knowledge sharing platform and enabled individuals … Read more →

How Often Do You Change Your Profile Picture?

Our social media profile pictures say a lot about us. A lot of times, they can act as some kind of first impression. They may show how happy we are (or pretend to be), or tell people how old we are by how we look in the profile photo, or by our actions in the … Read more →

Top 5 Popular Apps of the Future Technology Generation

We live in a digital world where digital environment is capturing more and more of our time. We live in a world where five year old kids use iPhones for games and applications, grandparents who already got used to Facebook, and let’s not forget about the millions of teenagers and mid-age individuals that are totally … Read more →

LinkedIn Ads: Targeting Methods For an Increased Business Audience

The process of reaching specific companies, industries, or even specific buyers can be tricky. PPC search ads have their limitations, and you can target all the specific keywords you want, but you can’t guarantee who is on the other end of the computer. LinkedIn ads offer far more flexibility and customization in terms of reaching … Read more →

Top Apps for Business Networking

More and more people are purchasing iPads every single day.  Over 100 million of these devices have been sold in their short lifespan so far (just short of three years).  However most people still have just a basic understanding of how they work and the benefits that can be derived by them, especially for business … Read more →

3 Things You Must Do For Safety on Social Sites

Yes, social networking sites have brought us the good, the bad and the ugly. They are great avenues for keeping in touch with friends, following up with colleagues and especially for reaching new audience for our businesses. I would assume that none of us is new to facebook ads and fan pages which are among … Read more →

Startling LinkedIn Security Issues: How to Protect Your Business

Mega professional social networking website LinkedIn is losing face due to a mass security breach that left 6.5 million user passwords splashed all over the Internet. After a Russian forum user claimed that he hacked LinkedIn and leaked passwords online, Twitter users confirmed that they discovered their encoded LinkedIn passwords online. This breach in security … Read more →

Networking 101: How to Use Social Media to Find a Job

Today, job hunting appears easier yet is so much more complex with the use of social media. Given the state of the current job market in the US, it can literally pay to set up several social media profiles on job networking websites to help you make the right connections and get hired fast. According … Read more →

4 Important Reasons Why Twitter Marketing Is A Must

You can grow faster and easier, when you use twitter as a marketing system. I want to share with you some amazing discoveries about twitter marketing. If you take action and apply these secrets to your marketing campaigns, the sky is your starting point. When you incorporate the 3 giants of social media like Facebook, … Read more →

5 Steps To Promote Your Blog Using Social Media Marketing

Social media marketing has evolved in this new age, and promoting your business with this powerful system has become necessary, if not mandatory. A lot of people shy away from social media marketing, because they don’t know how to to it. It all boils down to your knowledge of the web, and how people react … Read more →

The Best iOS 4 Apps Available Now

The iPhone OS 4 (iOS 4) was released June 21st, giving way to 1,500 new APIs for consumers around the world, meaning a whole wealth of different applications have been entered into the store recently. Additionally, a whole wealth of updates have come to the many different applications that are already present in the store, … Read more →