How B2B Video Marketing Is Creatively Engaging Audiences?

Colorful and digitally appealing videos are now the center of attention for the audience. People are now using video content to attract customers for their B2B marketing. Now, people prefer videos because they have rapidly changed the landscape of marketing and people’s perspective towards product purchasable. Humans are visual beings, and they love videos over … Read more →

Top Mobile App Growth Trends that will Dominate in 2021

Mobile apps have changed our lives continuously over the last few years. Thanks to their great popularity and usefulness, they offer an excellent opportunity for app developers and businesses alike. According to Statista, mobile apps expect to generate revenues of around USD 189 billion. In addition, many experts have already stated that the mobile app … Read more →

5 Animated Explainer Video Trends

Brands and businesses have to continuously switch up their marketing strategies to personally connect with their customers online. We know that videos are one of the most efficient ways to do this but using the same old videos time and again can grow stale. When you switch up the types of videos you’re creating, you … Read more →

How to Develop a GPS Navigation App like Waze?

Long gone are those days when you would turn off the ignition of your car and roll down the window just to ask someone ‘Excuse me, could you please give directions for the post office’?  The picture has completely changed with the emergence of apps like Waze and in today’s world you can probably discover … Read more →

5 Priorities for Your Company’s Cybersecurity in 2021

Here’s What Every Company Needs to Approach in Terms of Cybersecurity! While business owners face a multitude of challenges on their way to success all the time, 2020 and 2021 have surely brought some new ones: how to deal with the Covid-19 prevention methods, how to protect their employees, how to keep the business going, … Read more →

6 Data Management Best Practice Tips for Strengthening Your Data Loss Prevention

Data Loss Prevention (DLP) has become one of the most critical aspects of modern businesses regardless of the company size and the industry (or niche) they belong to. With information itself turning into the most valuable currency of today’s business landscape (including data flows, networks, and communication channels this information circulates across), making sure you … Read more →

Appointment Management made easy using a Salon Software

Appointments are the heart & soul of a salon business. For your salon to take off, you need to have a consistent number of appointments or bookings every day. There is also a constant need to make the most of the time available by automating day-to-day routine tasks of the salon business. Taking the appointment … Read more →

How artificial intelligence will change the future

Artificial intelligence refers to the simulation of human intelligence in machines which are programmed to imitate humans action and even think like a human. The term is also used interchangeably to any machine that exhibits traits associated with the human mind such as learning and problem solving Today at odyssey blog let’s discuss how artificial … Read more →

Eliminate all data loss caused by legacy communication systems

The goal of any business—whether small, medium, or large enterprise—is to grow and acquire a large number of customers. To achieve this, they often need help from advanced technologies and features that streamline their business processes. A few years back, the legacy on-premise systems were the medium of communication for businesses. They came with heavy … Read more →

Top Trends Transforming CX In 2021

Even before the coronavirus pandemic, many brands were scrambling to keep up with the rapidly evolving customer expectations. However, the pandemic turned the scramble into a frenzy, as customer behavior and expectations changed dramatically. Many emerging digital behaviors became mainstream – like online banking, telemedicine, and online grocery shopping. Work from home established itself as … Read more →

How to Become a Software Consultant: 12 Steps

So, Mr. Techie, you have worked long enough as an in-house resource and now look forward to becoming a software consultant to share your expertise and experience with the rest of the world. Cool Idea! But outsourcing your services is never easy. You would have to put in a lot of effort and build a … Read more →

What exactly is a Blockchain?

Blockchain overview Definition of blockchain:  The blockchain is a shared and immutable ledger that facilitates the transaction registration process, and makes it easy to track assets in a corporate network. An asset can be divided into two types.  A tangible asset like a house, a car, money, land, and intangible assets like intellectual property, patents, … Read more →

How to increase Customer Loyalty using a WooCommerce Shopify Referral plugin

Customer Loyalty and Customer Engagement fall first while you think about retaining your old customers. Retaining old customers always paves a betterment than attracting new customers.  In your WooCommerce store, customer engagement is indeed a tough task. But, every WooCommerce store owner can come up with different strategies to cope up and make their customers … Read more →