Beyond Keywords: How Topical Authority is Redefining SEO in 2025
Key Takeaways Ranking on Google requires more than just conventional keyword-first techniques. Your breadth of coverage in a topic area—topical authority—is now a major ranking criteria. Brands organizing content by expertise and clusters are seeing better search visibility. Building topical authority increases trust, long-term SEO resilience, and organic traffic. Agencies like SimplePlan Media are helping … Read more →