These days content is king when it comes to online marketing. In practice this means that the more content you have online the better, but of course it has to be relevant and useful content to your readers. The most recent thinking however, has concluded that ‘great content is not enough’. In fact, 64% of … Read more →
Whether you run an online-based business or a standard physical structure business, the internet is a great tool for advertising. Some of the methods of getting your business name out there cost money while others are completely free if you are willing to put in the work. Many businesses are beginning to learn the importance … Read more →
The internet is in all offices and homes in most parts of the world and has been an incredible tool for research and other business uses. However, it can also prove to be quite the distraction. Some companies block social media sites to ensure that their employees are not slacking off but most employees possess … Read more →
More and more people take advantage of brand monitoring to better implement their online strategies and techniques that will help them to attain better business success. Users realize that such tools – whether free or paid – are so powerful and effective that they have become a must-use tool that can help their online business … Read more →
If you haven’t been living in a cave, you are probably already using Facebook and/or Twitter for marketing your business. Does it make sense to add another social media channel, when you have behemoths like Facebook, Twitter and Google+ to feed? Read on, as you might find out that Pinterest is just the missing link … Read more →
Hundreds of millions of people use all kinds of smartphones and tablets. It is not just iPhone and iPads – there are almost half a dozen major smartphone manufacturers and almost than many mobile operating systems in the market. For businesses planning to develop mobile apps, it is important to know which operating systems and … Read more →
More and more people are purchasing iPads every single day. Over 100 million of these devices have been sold in their short lifespan so far (just short of three years). However most people still have just a basic understanding of how they work and the benefits that can be derived by them, especially for business … Read more →
These days social media is not only the place where people can communicate and express themselves, it’s also a whole new way for a business to reach its target audience. Numerous social networks, forums, blogs, Q&A sites are the best, least expensive and most direct ways of communicating with potential customers. Hence, wisely organized SMM … Read more →
As social networking sites have become an integral part of our lives, the idea of social gifting service has also evolved. Seeing a viable business opportunity, many companies have started their own social gifting service, but, till date, only a few stands out. Wrapp is undoubtedly one of those. What is Wrapp? Wrap lets you … Read more →
Yes, social networking sites have brought us the good, the bad and the ugly. They are great avenues for keeping in touch with friends, following up with colleagues and especially for reaching new audience for our businesses. I would assume that none of us is new to facebook ads and fan pages which are among … Read more →
Social media has exploded these past few years. With almost one billion users on Facebook alone, it’s amazing how fast the social media world has connected so many people worldwide. In fact, it has gone so fast that many people never really got a chance to “learn how to use it properly”. Yes, it’s easy … Read more →
Getting infected by malware is not difficult today. There are tons of places where malware are hosted and easily infect a machine if you are not careful. Sometimes, your computer’s life can still be save with a little help of antivirus and firewall but not always you are so lucky because not all antivirus block … Read more →
Today, job hunting appears easier yet is so much more complex with the use of social media. Given the state of the current job market in the US, it can literally pay to set up several social media profiles on job networking websites to help you make the right connections and get hired fast. According … Read more →
The results are in, and consumers throughout the US are demanding even faster customer service through instant-response channels like social media. According to a May 2012 Conversocial customer survey, 30% of customers now expect a response to their queries within minutes. More than 50% of customers describe their interactions with businesses as disappointing and mediocre … Read more →
With the next release of iTunes, Ping will no longer exist. Apple has decided to pull the plug to its own social media network, which was launched in September 2010. It never really took off and it couldn’t get the Facebook integration it wanted. Back when it launched, Steve Jobs said Facebook had such high … Read more →
For months now, we have been hearing about the clout that Facebook is going to be carrying once they finally release their Initial Public Offering (IPO). It now appears that those particular expectations were a little muted, especially when it comes to the actual value the company would carry once their IPO was sold off. … Read more →