The marketing world is full of a variety of businesses both that are staples of society like banking and those that might be looked down upon like gambling or nightclubs. Google has also played a part in making life harder for certain industries by penalizing sites that work with certain industries by putting ads on … Read more →
The advancements in mobility, analytics, cloud and social are occurring at a rapid pace. With that, the adoption of emerging technologies like artificial intelligence (AI), virtual reality (VR) and the Internet of Things (IoT) has also increased dramatically, transforming the way users engage with your business. These emerging technologies have a profound impact on the … Read more →
The way in which businesses maximize their growth has significantly altered in most recent years. The possibilities for maximum customer outreach have been greatly expanded due to the digital age, a term many are familiar with. Expanding potential business through digital techniques takes careful consideration, but can result in a great deal of positive change … Read more →
It’s no surprise to business owners that achieving an effective cashflow system is essential to their success. However, many small to mid-sized organisations find themselves struggling to manage a positive cashflow platform. Businesses have tried several tactics to receive payments on time such as offering early payment discounts, providing multiple payment options, calling customers as … Read more →
These days, mobile marketing is the essential parts of digital marketing. Multinational organisations like eBay and Amazon stretched out their business to the mobile digital space by making their application particularly for their line of companies. Because of this progressions, both Amazon and eBay have developed in their business, all as a result of mobile … Read more →
A lot of people believe that building a brand is something that concerns physical and visual traits of your company. In other words, a lot of people mistake the logo, name and marketing campaign for a brand. In reality, a brand is something much more abstract. It’s the first idea that pops into one’s mind … Read more →
If you would like to take your brand tangibly to real people in your target audience, but don’t fully rely on SEO, then the next best option now is to explore social media. There are plenty of popular social media platforms like Facebook, Pinterest, Twitter, Instagram, Google+, Snapchat to name a few. Even though there … Read more →
The smartphone revolution has changed the way businesses operate today including the healthcare sector. The number of health apps is also on the rise. The global mHealth app market size was valued at USD 4.19 billion in 2016 and is expected to reach USD 111.8 billion by 2025, growing at a CAGR of 44.2%, according … Read more →
Marketing is a time consuming task. This is why businesses need to do all they can to align their overall efforts. With a customized marketing campaign, you can appeal to the needs and desires of your ideal customer. With salon management software, you can easily keep track of the services and products your customers prefer … Read more →
It’s a significant achievement in this day and age where the global business industry is exceptionally tightly packed to be able to launch your startup. Not only you dreamt big, but also planned and strategized things along the way. It takes sincere efforts and dedication, and you pulled it off! A pat on the back … Read more →
Digitalization, full or partial, did deeply influence human lives and is extending its influence over different spheres of modern life. In pre-digital world people used to purchase things in direct manner, i.e., personal communication was vital during that time period. But today, with the use of technology the marketing, purchasing is becoming indirect without any … Read more →
A “Facebook marketing expert” accepted our outreach offer to create a video for her business at no cost, just to show her what our new video-making platform can do. I sent her back a 16-second video that pitched her Facebook marketing course. It included professional graphics, the typography was perfectly in sync with her brand … Read more →
This is the era of digitization! Have you ever noticed how your mobile phones have turned into a marketing tool now? While swiping on Instagram, checking out Snapchat or any other Application on your smartphone there would be an advertisement present to capture your attention. In this digital world, marketers do everything to make their … Read more →
Marketing is a process of attracting potential customers and clients in your products and services. Marketing involves researching, promoting, selling and distributing your products or services. Marketing involves everything you do to get your potential customers and your product or service together. Marketing is one of the most important things a business can do. Not … Read more →
With so many social media platforms available in today’s marketplace, it’s important to know which ones are most effective for your business and how often you should measure your marketing and branding performance. If you are concerned about the best approach to take for both developing and measuring your market strategy, below is some information … Read more →
Marketing your small business is hugely important. If you don’t do any marketing, how will your potential customers or clients know that you even exist? Even the smallest amount of marketing is better than none at all, but good, well thought out, strategic marketing is best. However, even knowing how important marketing is to any … Read more →